Bambi Audience in United States

Bambi logo

Bambi has an estimated audience of 1,280,900 people in United States. 52.8% are female, 47.2% are male, average age 34.8. Top regions: California, Texas, Florida. Top brand affinities: Dumbo, Meet the Robinsons, Chicken Little (2005 film), Chip 'n Dale Rescue Rangers, Megamind.

The average Bambi fan in United States is 34.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dumbo, Meet the Robinsons, Chicken Little (2005 film), with strongest over-indexing on Dumbo (124.97× the country average). Demographically, the Bambi audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Extroversion, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Bambi fans

Demographic split for Bambi audience in United States
MetricValue
Female52.8%
Male47.2%
Average age34.8
Estimated audience size1,280,900

Audience persona

The typical Bambi fan in United States is balanced, around 34.8 years old, with strong Extroversion tendencies and a notable affinity for Dumbo.

Top regions in United States

Top regions ranked by reach for Bambi in United States
RegionReachAffinity
California194,8561.38×
Texas141,3771.28×
Florida102,7641.19×
New York84,3391.18×
Georgia46,2821.17×
Illinois45,1111.06×
Pennsylvania43,3621.01×
North Carolina41,3541.07×
Ohio39,6901.01×
New Jersey34,5621.06×
Michigan33,9521.01×
Virginia32,0021.03×
Arizona28,0531.07×
Washington26,8501.04×
Tennessee26,1601.02×
Massachusetts25,1481×
Maryland22,8861.04×
Indiana22,2910.95×
Missouri20,3360.98×
Colorado18,7850.93×
South Carolina18,2360.95×
Alabama18,2281.02×
Wisconsin18,0710.94×
Louisiana17,7001.07×
Minnesota17,2040.94×
Kentucky16,2971.01×
Oklahoma16,1911.14×
Oregon15,7421.07×
Nevada13,7071.11×
Utah12,9021.12×
Connecticut12,1130.94×
Arkansas11,5891.1×
Mississippi11,5211.09×
Iowa9,9750.95×
Kansas9,5380.94×
Idaho6,8131.06×
New Mexico6,7071.04×
West Virginia5,7690.97×
Hawaii5,5931.02×
Nebraska5,5110.86×
New Hampshire4,0330.8×
Maine4,0130.87×
Rhode Island3,7560.92×
Washington, District of Columbia3,4240.89×
Montana3,2450.91×
Delaware3,0560.86×
Alaska2,3610.86×
South Dakota2,3020.78×
North Dakota2,0170.77×
Vermont1,6780.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bambi audience
BrandAffinityCategory
Dumbo124.97×Movies & TV
Meet the Robinsons93.44×Movies & TV
Chicken Little (2005 film)96.46×Movies & TV
Chip 'n Dale Rescue Rangers261.54×Movies & TV
Megamind59.95×Movies & TV
Alvin and the Chipmunks (film)67.08×Movies & TV
Brother Bear118.56×Movies & TV
Lady and the Tramp89.86×Movies & TV
Ratatouille (film)45.6×Movies & TV
Bolt (2008 film)91.22×Movies & TV
Big Hero 6 (film)70.58×Movies & TV
Robin Hood (1973 film)105.07×Movies & TV
Pocahontas (1995 film)49.92×Movies & TV
WALL-E53.79×Movies & TV
Pinocchio (1940 film)58.69×Movies & TV
Tarzan (1999 film)110.86×Movies & TV
Brave (2012 film)28.49×Movies & TV
Treasure Planet62.52×Movies & TV
Home on the Range (2004 film)114.42×Movies & TV
Into the Woods67.94×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bambi audience
TraitClusterScore
ExtroversionTHRILL1.63
Pet OwnershipJOY1.42
IndulgenceJOY1.31
Price SensitivityPREMIUM1.3
CreativityOPEN1.18
DIY MentalityTHRILL1.17

Worldwide distribution

Worldwide audience distribution share by country for Bambi
CountryShare
United States15.1%
Japan7.5%
Germany7.1%

See Bambi audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does Bambi have in United States?

Bambi has an estimated audience of 1,280,900 people in United States, concentrated in California and Texas.

What is the gender split and age of Bambi fans?

52.8% of Bambi fans are female, 47.2% are male, with an average age of 34.8 years.

Which brands do Bambi fans like most?

Bambi fans show strongest brand affinity for Dumbo (124.97×), Meet the Robinsons (93.44×), and Chicken Little (2005 film) (96.46×) over the country average.

Where do Bambi fans live in United States?

Bambi fans in United States are most concentrated in California (reach 194,856), Texas (reach 141,377), and Florida (reach 102,764). These three regions account for the largest share of the active audience.

What other brands do Bambi fans also like?

Beyond Bambi itself, the audience over-indexes on Meet the Robinsons (93.44×), Chicken Little (2005 film) (96.46×), Chip 'n Dale Rescue Rangers (261.54×), and Megamind (59.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bambi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.