Lady and the Tramp Audience in United States

Lady and the Tramp logo

Lady and the Tramp has an estimated audience of 1,396,898 people in United States. 63.8% are female, 36.2% are male, average age 34.6. Top regions: California, Texas, Florida. Top brand affinities: Gumball 3000, Zootopia, Bambi, Pocahontas (1995 film), Ratatouille (film).

The average Lady and the Tramp fan in United States is 34.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Gumball 3000, Zootopia, Bambi, with strongest over-indexing on Gumball 3000 (531.25× the country average). Demographically, the Lady and the Tramp audience skews more female with an average age of 34.6, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Lady and the Tramp fans

Demographic split for Lady and the Tramp audience in United States
MetricValue
Female63.8%
Male36.2%
Average age34.6
Estimated audience size1,396,898

Audience persona

The typical Lady and the Tramp fan in United States is more female, around 34.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Gumball 3000.

Top regions in United States

Top regions ranked by reach for Lady and the Tramp in United States
RegionReachAffinity
California218,0271.42×
Texas154,7701.29×
Florida110,9851.17×
New York77,0650.99×
Illinois49,4891.06×
Pennsylvania45,3010.96×
Georgia44,4261.03×
North Carolina41,852
Ohio41,6820.97×
Arizona35,2151.23×
Michigan35,0340.96×
New Jersey33,4170.94×
Virginia31,3330.92×
Tennessee30,9171.1×
Washington29,3771.05×
Indiana26,9471.06×
Massachusetts26,2530.95×
Colorado23,2181.05×
Missouri22,9421.02×
Maryland22,2210.93×
Alabama20,7781.06×
South Carolina20,0590.95×
Louisiana20,0211.11×
Kentucky18,9211.08×
Oklahoma18,8891.22×
Wisconsin18,1930.87×
Nevada17,4361.29×
Oregon17,2131.08×
Minnesota16,7400.84×
Utah15,3491.23×
Connecticut12,9100.92×
Arkansas12,5541.09×
Mississippi11,5951.01×
Kansas10,8940.99×
Iowa10,2110.89×
Idaho8,1691.17×
New Mexico8,1201.16×
Nebraska6,3270.9×
West Virginia6,2930.97×
Hawaii5,3620.89×
New Hampshire4,6920.85×
Rhode Island4,1310.93×
Maine3,9670.79×
Montana3,6620.94×
Delaware3,1440.82×
Washington, District of Columbia3,0280.72×
South Dakota2,8440.88×
Alaska2,7720.93×
North Dakota2,3850.83×
Wyoming1,6770.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lady and the Tramp audience
BrandAffinityCategory
Gumball 3000531.25×Cars & Mobility
Zootopia91.61×Movies & TV
Bambi114.88×Movies & TV
Pocahontas (1995 film)70.89×Movies & TV
Ratatouille (film)53.6×Movies & TV
Dumbo50.71×Movies & TV
Meet the Robinsons49.17×Movies & TV
Megamind38.93×Movies & TV
Kung Fu Panda50.35×Movies & TV
WALL-E38.95×Movies & TV
Finding Nemo30.15×Movies & TV
My Little Pony26.48×Kids & Family
Wreck-It Ralph31.74×Movies & TV
Monsters23.08×Movies & TV
Tangled21.12×Movies & TV
Shrek15×Movies & TV
Mulan (1998 film)20.09×Movies & TV
Minnie Mouse15.6×Movies & TV
Horoscope9.15×Health
Donald Duck27.2×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lady and the Tramp audience
TraitClusterScore
Luxury OrientationPREMIUM2.72
Risk AppetiteTHRILL1.7
Price SensitivityPREMIUM1.28
SpiritualityBALANCE1.23
Social Media UsageJOY1.21
Family OrientationCONSERVATISM1.19

Worldwide distribution

Worldwide audience distribution share by country for Lady and the Tramp
CountryShare
United States39.9%
United Kingdom6.8%
Germany5.7%

See Lady and the Tramp audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does Lady and the Tramp have in United States?

Lady and the Tramp has an estimated audience of 1,396,898 people in United States, concentrated in California and Texas.

What is the gender split and age of Lady and the Tramp fans?

63.8% of Lady and the Tramp fans are female, 36.2% are male, with an average age of 34.6 years.

Which brands do Lady and the Tramp fans like most?

Lady and the Tramp fans show strongest brand affinity for Gumball 3000 (531.25×), Zootopia (91.61×), and Bambi (114.88×) over the country average.

Where do Lady and the Tramp fans live in United States?

Lady and the Tramp fans in United States are most concentrated in California (reach 218,027), Texas (reach 154,770), and Florida (reach 110,985). These three regions account for the largest share of the active audience.

What other brands do Lady and the Tramp fans also like?

Beyond Lady and the Tramp itself, the audience over-indexes on Zootopia (91.61×), Bambi (114.88×), Pocahontas (1995 film) (70.89×), and Ratatouille (film) (53.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lady and the Tramp. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.