Maleficent (film) Audience in Germany

Maleficent (film) has an estimated audience of 551,004 people in Germany. 57.5% are female, 42.5% are male, average age 32.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Klis, Rossmann, Mustard seed, Home Office, Tiffany Haddish.
The average Maleficent (film) fan in Germany is 32.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Klis, Rossmann, Mustard seed, with strongest over-indexing on Klis (92.13× the country average). Demographically, the Maleficent (film) audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Maleficent (film) fans
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 32.9 |
| Estimated audience size | 551,004 |
Audience persona
The typical Maleficent (film) fan in Germany is more female, around 32.9 years old, with strong Family Orientation tendencies and a notable affinity for Klis.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 134,891 | 1.12× |
| Bayern | 92,633 | 1.05× |
| Baden-Württemberg | 77,238 | 1.03× |
| Niedersachsen | 57,017 | 1.07× |
| Hessen | 43,540 | 1.04× |
| Rheinland-Pfalz | 28,924 | 1.05× |
| Berlin | 24,143 | 0.98× |
| Brandenburg | 19,427 | 1.14× |
| Schleswig-Holstein | 18,316 | 0.93× |
| Sachsen | 17,795 | 0.66× |
| Sachsen-Anhalt | 17,333 | 1.21× |
| Thüringen | 16,929 | 1.21× |
| Hamburg | 12,349 | 0.99× |
| Mecklenburg-Vorpommern | 11,893 | 1.13× |
| Bremen | 4,108 | 0.87× |
| Saarland | 3,674 | 0.54× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Klis | 92.13× | Travel & Leisure |
| Rossmann | 2.29× | Shopping |
| Mustard seed | 27.44× | Food & Beverages |
| Home Office | 2.39× | Business & Career |
| Tiffany Haddish | 20.92× | Movies & TV |
| Hightail | 15.86× | Technology & Electronics |
| Combat sport | 1.77× | Sports |
| Time (magazine) | 2.57× | News |
| Stradivarius | 1.97× | Shopping |
| Saving | 1.61× | Business & Career |
| Oracle Certification Program | 24.28× | Technology & Electronics |
| Škoda Kodiaq | 2.08× | Cars & Mobility |
| Grimma | 7.76× | Travel & Leisure |
| Sympathy | 24.75× | Health |
| Hope Springs (2012 film) | 11.29× | Movies & TV |
| Dragon Eternity | 62.89× | Games |
| Johns Hopkins School of Nursing | 16.99× | Business & Career |
| Este, Veneto | 1.98× | Travel & Leisure |
| Hongik University | 8.3× | Business & Career |
| Handmade Gifts | 1.53× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.49 |
| LGBTQ+ Identity | OPEN | 1.44 |
| Mindfulness | BALANCE | 1.33 |
| Community Orientation | OPEN | 1.33 |
| Creativity | OPEN | 1.28 |
| Tradition | CONSERVATISM | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.4% |
| India | 10.9% |
| Italy | 5.7% |
See Maleficent (film) audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does Maleficent (film) have in Germany?
Maleficent (film) has an estimated audience of 551,004 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Maleficent (film) fans?
57.5% of Maleficent (film) fans are female, 42.5% are male, with an average age of 32.9 years.
Which brands do Maleficent (film) fans like most?
Maleficent (film) fans show strongest brand affinity for Klis (92.13×), Rossmann (2.29×), and Mustard seed (27.44×) over the country average.
Where do Maleficent (film) fans live in Germany?
Maleficent (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 134,891), Bayern (reach 92,633), and Baden-Württemberg (reach 77,238). These three regions account for the largest share of the active audience.
What other brands do Maleficent (film) fans also like?
Beyond Maleficent (film) itself, the audience over-indexes on Rossmann (2.29×), Mustard seed (27.44×), Home Office (2.39×), and Tiffany Haddish (20.92×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Maleficent (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.