Maleficent (film) Audience in Germany

Maleficent (film) logo

Maleficent (film) has an estimated audience of 551,004 people in Germany. 57.5% are female, 42.5% are male, average age 32.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Klis, Rossmann, Mustard seed, Home Office, Tiffany Haddish.

The average Maleficent (film) fan in Germany is 32.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Klis, Rossmann, Mustard seed, with strongest over-indexing on Klis (92.13× the country average). Demographically, the Maleficent (film) audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Maleficent (film) fans

Demographic split for Maleficent (film) audience in Germany
MetricValue
Female57.5%
Male42.5%
Average age32.9
Estimated audience size551,004

Audience persona

The typical Maleficent (film) fan in Germany is more female, around 32.9 years old, with strong Family Orientation tendencies and a notable affinity for Klis.

Top regions in Germany

Top regions ranked by reach for Maleficent (film) in Germany
RegionReachAffinity
Nordrhein-Westfalen134,8911.12×
Bayern92,6331.05×
Baden-Württemberg77,2381.03×
Niedersachsen57,0171.07×
Hessen43,5401.04×
Rheinland-Pfalz28,9241.05×
Berlin24,1430.98×
Brandenburg19,4271.14×
Schleswig-Holstein18,3160.93×
Sachsen17,7950.66×
Sachsen-Anhalt17,3331.21×
Thüringen16,9291.21×
Hamburg12,3490.99×
Mecklenburg-Vorpommern11,8931.13×
Bremen4,1080.87×
Saarland3,6740.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Maleficent (film) audience
BrandAffinityCategory
Klis92.13×Travel & Leisure
Rossmann2.29×Shopping
Mustard seed27.44×Food & Beverages
Home Office2.39×Business & Career
Tiffany Haddish20.92×Movies & TV
Hightail15.86×Technology & Electronics
Combat sport1.77×Sports
Time (magazine)2.57×News
Stradivarius1.97×Shopping
Saving1.61×Business & Career
Oracle Certification Program24.28×Technology & Electronics
Škoda Kodiaq2.08×Cars & Mobility
Grimma7.76×Travel & Leisure
Sympathy24.75×Health
Hope Springs (2012 film)11.29×Movies & TV
Dragon Eternity62.89×Games
Johns Hopkins School of Nursing16.99×Business & Career
Este, Veneto1.98×Travel & Leisure
Hongik University8.3×Business & Career
Handmade Gifts1.53×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Maleficent (film) audience
TraitClusterScore
Family OrientationCONSERVATISM1.49
LGBTQ+ IdentityOPEN1.44
MindfulnessBALANCE1.33
Community OrientationOPEN1.33
CreativityOPEN1.28
TraditionCONSERVATISM1.14

Worldwide distribution

Worldwide audience distribution share by country for Maleficent (film)
CountryShare
United States31.4%
India10.9%
Italy5.7%

See Maleficent (film) audiences in other countries

More Movies & TV audiences in Germany

Frequently asked questions

How many fans does Maleficent (film) have in Germany?

Maleficent (film) has an estimated audience of 551,004 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Maleficent (film) fans?

57.5% of Maleficent (film) fans are female, 42.5% are male, with an average age of 32.9 years.

Which brands do Maleficent (film) fans like most?

Maleficent (film) fans show strongest brand affinity for Klis (92.13×), Rossmann (2.29×), and Mustard seed (27.44×) over the country average.

Where do Maleficent (film) fans live in Germany?

Maleficent (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 134,891), Bayern (reach 92,633), and Baden-Württemberg (reach 77,238). These three regions account for the largest share of the active audience.

What other brands do Maleficent (film) fans also like?

Beyond Maleficent (film) itself, the audience over-indexes on Rossmann (2.29×), Mustard seed (27.44×), Home Office (2.39×), and Tiffany Haddish (20.92×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Maleficent (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.