Martin Suter Audience in Germany
Martin Suter has an estimated audience of 459,670 people in Germany. 56.6% are female, 43.4% are male, average age 47.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Umut Bulut, Exclaim!, Earmilk.
The average Martin Suter fan in Germany is 47.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Umut Bulut, Exclaim!, Earmilk, with strongest over-indexing on Umut Bulut (7.62× the country average). Demographically, the Martin Suter audience skews more female with an average age of 47.6, and over-indexes on personality traits such as Convenience Orientation, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 3 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Person · Subtype: Journalist
Demographics of Martin Suter fans
| Metric | Value |
|---|---|
| Female | 56.6% |
| Male | 43.4% |
| Average age | 47.6 |
| Estimated audience size | 459,670 |
Audience persona
The typical Martin Suter fan in Germany is more female, around 47.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Umut Bulut.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 98,479 | 0.98× |
| Bayern | 83,361 | 1.13× |
| Baden-Württemberg | 66,145 | 1.05× |
| Niedersachsen | 42,251 | 0.95× |
| Hessen | 38,431 | 1.1× |
| Berlin | 35,664 | 1.74× |
| Sachsen | 23,040 | 1.02× |
| Rheinland-Pfalz | 19,578 | 0.85× |
| Schleswig-Holstein | 16,444 | 1× |
| Hamburg | 15,666 | 1.51× |
| Brandenburg | 12,378 | 0.87× |
| Thüringen | 9,041 | 0.77× |
| Sachsen-Anhalt | 7,681 | 0.64× |
| Mecklenburg-Vorpommern | 6,988 | 0.8× |
| Bremen | 3,824 | 0.97× |
| Saarland | 3,550 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Umut Bulut | 7.62× | Sports |
| Exclaim! | 1.85× | Internet & Social Media |
| Earmilk | 1.59× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.59 |
| Spirituality | BALANCE | 1.1 |
| Design Affinity | PREMIUM | 0.74 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 62.8% |
| Switzerland | 17.1% |
| Austria | 12.2% |
See Martin Suter audiences in other countries
More Journalist audiences in Germany
- Caren Miosga (1,553,509)
- Anne Will (1,020,951)
- Willy Brandt (934,403)
- Anabel Schunke (840,016)
- Ildikó von Kürthy (807,757)
Frequently asked questions
How many fans does Martin Suter have in Germany?
Martin Suter has an estimated audience of 459,670 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Martin Suter fans?
56.6% of Martin Suter fans are female, 43.4% are male, with an average age of 47.6 years.
Which brands do Martin Suter fans like most?
Martin Suter fans show strongest brand affinity for Umut Bulut (7.62×), Exclaim! (1.85×), and Earmilk (1.59×) over the country average.
Where do Martin Suter fans live in Germany?
Martin Suter fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,479), Bayern (reach 83,361), and Baden-Württemberg (reach 66,145). These three regions account for the largest share of the active audience.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Martin Suter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.