Middle school Audience in Germany

Middle school has an estimated audience of 3,376,877 people in Germany. 75.2% are female, 24.8% are male, average age 37.2. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg.

The average Middle school fan in Germany is 37.2 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Demographically, the Middle school audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Indulgence, Individualism.

Category: Business & Career · Type: Topic

Demographics of Middle school fans

Demographic split for Middle school audience in Germany
MetricValue
Female75.2%
Male24.8%
Average age37.2
Estimated audience size3,376,877

Top regions in Germany

Top regions ranked by reach for Middle school in Germany
RegionReachAffinity
Bayern2,532,6588.58×
Nordrhein-Westfalen406,8100.55×
Baden-Württemberg333,2680.72×
Hessen169,9790.66×
Niedersachsen144,5950.44×
Sachsen104,7180.63×
Berlin85,1460.56×
Rheinland-Pfalz82,1230.49×
Thüringen47,6540.55×
Brandenburg45,8290.44×
Schleswig-Holstein41,1640.34×
Sachsen-Anhalt39,9520.46×
Hamburg33,4860.44×
Mecklenburg-Vorpommern24,7010.38×
Bremen13,5760.47×
Saarland11,7590.28×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Middle school audience
TraitClusterScore
IndulgenceJOY1.49
IndividualismJOY1.35
Early Adopter MentalityPOWER1.35
Sports ActivityPOWER1.34
SustainabilityBALANCE1.27
Family OrientationCONSERVATISM1.25

Worldwide distribution

Worldwide audience distribution share by country for Middle school
CountryShare
United States21.5%
Japan15.9%
Brazil6.2%

See Middle school audiences in other countries

More Business & Career audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Middle school. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.