Olli Schulz Audience in Germany

Olli Schulz logo

Olli Schulz has an estimated audience of 451,610 people in Germany. 34.8% are female, 65.2% are male, average age 29.4. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Christian Ulmen, Collien Ulmen-Fernandes, Fest und Flauschig, Olli Dittrich, Heinz Strunk.

The average Olli Schulz fan in Germany is 29.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Christian Ulmen, Collien Ulmen-Fernandes, Fest und Flauschig, with strongest over-indexing on Christian Ulmen (12.69× the country average). Demographically, the Olli Schulz audience skews more male with an average age of 29.4, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Olli Schulz fans

Demographic split for Olli Schulz audience in Germany
MetricValue
Female34.8%
Male65.2%
Average age29.4
Estimated audience size451,610

Audience persona

The typical Olli Schulz fan in Germany is more male, around 29.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Christian Ulmen.

Top regions in Germany

Top regions ranked by reach for Olli Schulz in Germany
RegionReachAffinity
Nordrhein-Westfalen95,2590.96×
Bayern56,9690.78×
Niedersachsen49,1141.12×
Baden-Württemberg45,8910.74×
Hessen30,2620.88×
Berlin25,7571.28×
Sachsen23,0471.04×
Schleswig-Holstein19,2411.19×
Hamburg18,3041.79×
Rheinland-Pfalz16,1600.71×
Brandenburg13,2650.95×
Thüringen12,9461.12×
Sachsen-Anhalt9,2610.79×
Mecklenburg-Vorpommern8,3410.97×
Bremen3,9521.02×
Saarland3,5660.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Olli Schulz audience
BrandAffinityCategory
Christian Ulmen12.69×Movies & TV
Collien Ulmen-Fernandes9.81×Movies & TV
Fest und Flauschig20.79×Music & Radio
Olli Dittrich19.34×Movies & TV
Heinz Strunk27.48×Literature
Katrin Bauerfeind17.1×Movies & TV
True Detective6.1×Movies & TV
Faber27.78×Music & Radio
Lisa Eckhart6.76×Movies & TV
Finch4.51×Music & Radio
ZDFneo11.08×Movies & TV
Hazel Brugger7.71×Movies & TV
Borussia Dortmund1.65×Sports
SV Werder Bremen2.66×Sports
Fargo (film)12.2×Movies & TV
Gloria16.41×Music & Radio
Torsten Sträter6.69×Movies & TV
Presenter7.12×Movies & TV
Graveyard (band)9.53×Music & Radio
Damian Hardung6.61×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Olli Schulz audience
TraitClusterScore
Early Adopter MentalityPOWER1.61
SustainabilityBALANCE1.54
IndulgenceJOY1.35
Design AffinityPREMIUM1.26
Urban LifestyleOPEN1.24
PatriotismCONSERVATISM1.12

Worldwide distribution

Worldwide audience distribution share by country for Olli Schulz
CountryShare
Germany88.9%
Austria6.7%
United States1.2%

See Olli Schulz audiences in other countries

More Rock audiences in Germany

Frequently asked questions

How many fans does Olli Schulz have in Germany?

Olli Schulz has an estimated audience of 451,610 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Olli Schulz fans?

34.8% of Olli Schulz fans are female, 65.2% are male, with an average age of 29.4 years.

Which brands do Olli Schulz fans like most?

Olli Schulz fans show strongest brand affinity for Christian Ulmen (12.69×), Collien Ulmen-Fernandes (9.81×), and Fest und Flauschig (20.79×) over the country average.

Where do Olli Schulz fans live in Germany?

Olli Schulz fans in Germany are most concentrated in Nordrhein-Westfalen (reach 95,259), Bayern (reach 56,969), and Niedersachsen (reach 49,114). These three regions account for the largest share of the active audience.

What other brands do Olli Schulz fans also like?

Beyond Olli Schulz itself, the audience over-indexes on Collien Ulmen-Fernandes (9.81×), Fest und Flauschig (20.79×), Olli Dittrich (19.34×), and Heinz Strunk (27.48×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Olli Schulz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.