Rascasse Audience Intelligence

Heinz Strunk Audience in Germany

A data profile of the people who buy, follow and care about Heinz Strunk in Germany — modelled from more than twelve digital signal sources. Heinz Strunk has an estimated audience of 331,850 people in Germany.

The average Heinz Strunk fan in Germany is 36.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern.

Top brand affinities include Reeperbahn Festival, Olli Schulz, FC St. Pauli, with strongest over-indexing on Reeperbahn Festival (64.04× the country average).

Demographically, the Heinz Strunk audience skews balanced with an average age of 36.4, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Heinz Strunk fan in Germany is balanced, around 36.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Reeperbahn Festival.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Heinz Strunk profile in Germany.

Audience size
332K
in Germany
Gender
46.0%
54.0% male
Age
36.4
average years
Country rank
#16128
Person in Germany
Fig. 01

Search interest · 12-month trend

-1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Heinz Strunk fans

46.0% are female, 54.0% are male, average age 36.4.

Fig. 02

Gender split

46.0%
Female
54.0%
Male
Demographic split for Heinz Strunk audience in Germany
MetricValue
Female46.0%
Male54.0%
Average age36.4
Estimated audience size331,850
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Heinz Strunk audience in Germany
Age bracketShare%
16-1924%
20-2921%
30-3923%
40-4919%
50+12%
Fig. 04

Worldwide distribution

88.0%

of the worldwide Heinz Strunk audience comes from Germany.

Worldwide audience distribution share by country for Heinz Strunk
CountryShare
Germany88.0%
Austria3.7%
Switzerland2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Heinz Strunk audience in Germany is strongest.

Fig. 05

Top regions by affinity

Heinz Strunk fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~20K2.24×
02Schleswig-Holstein~20K1.67×
03Bremen~4K1.48×
04Niedersachsen~40K1.19×
05Berlin~20K1.18×
06Mecklenburg-Vorpommern~7K1.08×
07Nordrhein-Westfalen~60K0.89×
08Sachsen~10K0.83×
09Hessen~20K0.79×
10Brandenburg~8K0.78×
11Thüringen~6K0.77×
12Sachsen-Anhalt~6K0.73×
13Rheinland-Pfalz~10K0.66×
14Saarland~3K0.64×
15Baden-Württemberg~30K0.62×
16Bayern~30K0.60×
Fig. 06

Affinity by region

Affinity by region — Heinz Strunk, Germany
0.60×1.00×2.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Heinz Strunk audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Heinz Strunk audience
#·InterestCategoryAffinity×
01Reeperbahn FestivalMusic & Radio64.04×
02Olli SchulzMusic & Radio27.48×
03Kim CattrallMovies & TV16.28×
04Emilia SchüleMovies & TV11.79×
05FC St. PauliSports8.25×
06Alexander SkarsgårdMovies & TV7.87×
07Inglourious BasterdsMovies & TV7.73×
08Scandal (TV series)Movies & TV7.72×
09Kaley CuocoMovies & TV7.07×
10Pedro PascalMovies & TV5.67×
11Massively multiplayer online role-playing gamesGames5.46×
12Picture bookLiterature5.44×
13Reinhard MeyMusic & Radio5.28×
14Nina ChubaMusic & Radio4.87×
15Ina MüllerMovies & TV4.29×
16True DetectiveMovies & TV4.11×
17TransfermarktSports2.96×
18Singer-songwriterMusic & Radio2.92×
19TagesschauMovies & TV2.64×
20SV Werder BremenSports2.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Heinz Strunk audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Heinz Strunk audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.50×
PatriotismCONSERVATISM1.26×
Community OrientationOPEN1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Heinz Strunk audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.68×
Sports ActivityPOWER0.81×
Pet OwnershipJOY0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Heinz Strunk have in Germany?

Heinz Strunk has an estimated audience of 331,850 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Heinz Strunk fans?

46.0% of Heinz Strunk fans are female, 54.0% are male, with an average age of 36.4 years.

03

Which brands do Heinz Strunk fans like most?

Heinz Strunk fans show strongest brand affinity for Reeperbahn Festival (64.04×), Olli Schulz (27.48×), and FC St. Pauli (8.25×) over the country average.

04

Where do Heinz Strunk fans live in Germany?

Heinz Strunk fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Niedersachsen (reach ~40K), and Bayern (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Heinz Strunk fans also like?

Beyond Heinz Strunk itself, the audience over-indexes on Olli Schulz (27.48×), FC St. Pauli (8.25×), Emilia Schüle (11.79×), and Tagesschau (2.64×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Heinz Strunk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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