Sally Field Audience in Germany
Sally Field has an estimated audience of 304,309 people in Germany. 52.5% are female, 47.5% are male, average age 37.1. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Jane Fonda, Lily Tomlin, How to Lose a Guy in 10 Days, The Ugly Truth, Bad Moms.
The average Sally Field fan in Germany is 37.1 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Jane Fonda, Lily Tomlin, How to Lose a Guy in 10 Days, with strongest over-indexing on Jane Fonda (168.59× the country average). Demographically, the Sally Field audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Tradition, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Sally Field fans
| Metric | Value |
|---|---|
| Female | 52.5% |
| Male | 47.5% |
| Average age | 37.1 |
| Estimated audience size | 304,309 |
Audience persona
The typical Sally Field fan in Germany is balanced, around 37.1 years old, with strong Tradition tendencies and a notable affinity for Jane Fonda.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 44,935 | 0.92× |
| Nordrhein-Westfalen | 42,855 | 0.64× |
| Baden-Württemberg | 36,556 | 0.88× |
| Niedersachsen | 32,523 | 1.1× |
| Hessen | 21,866 | 0.94× |
| Rheinland-Pfalz | 16,514 | 1.08× |
| Sachsen | 14,886 | 1× |
| Berlin | 13,803 | 1.01× |
| Schleswig-Holstein | 11,567 | 1.06× |
| Brandenburg | 11,209 | 1.19× |
| Sachsen-Anhalt | 9,299 | 1.18× |
| Thüringen | 8,509 | 1.1× |
| Hamburg | 6,280 | 0.91× |
| Mecklenburg-Vorpommern | 6,099 | 1.05× |
| Saarland | 3,849 | 1.03× |
| Bremen | 2,350 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jane Fonda | 168.59× | Movies & TV |
| Lily Tomlin | 200.03× | Movies & TV |
| How to Lose a Guy in 10 Days | 209.43× | Movies & TV |
| The Ugly Truth | 230.66× | Movies & TV |
| Bad Moms | 151.14× | Movies & TV |
| Bride Wars | 219.4× | Movies & TV |
| The First Wives Club | 161.07× | Movies & TV |
| The Bucket List | 119.52× | Movies & TV |
| Bridesmaids (2011 film) | 92.25× | Movies & TV |
| The Other Woman (2014 film) | 135.51× | Movies & TV |
| Tom Brady | 47.36× | Sports |
| The Hangover (film series) | 172.37× | Movies & TV |
| Elle 18 | 257.31× | |
| Carol (film) | 20.53× | Movies & TV |
| Wellness (alternative medicine) | 5.77× | Health |
| Drama movies | 4.64× | Movies & TV |
| Olivia Colman | 17.02× | Movies & TV |
| Headgear | 17.54× | Fashion & Accessoires |
| Kongos | 20× | Music & Radio |
| NFL | 5.14× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.53 |
| Early Adopter Mentality | POWER | 1.42 |
| Pet Ownership | JOY | 1.31 |
| Urban Lifestyle | OPEN | 1.27 |
| Community Orientation | OPEN | 1.26 |
| LGBTQ+ Identity | OPEN | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.7% |
| Canada | 5.4% |
| United Kingdom | 5.0% |
See Sally Field audiences in other countries
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Frequently asked questions
How many fans does Sally Field have in Germany?
Sally Field has an estimated audience of 304,309 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Sally Field fans?
52.5% of Sally Field fans are female, 47.5% are male, with an average age of 37.1 years.
Which brands do Sally Field fans like most?
Sally Field fans show strongest brand affinity for Jane Fonda (168.59×), Lily Tomlin (200.03×), and How to Lose a Guy in 10 Days (209.43×) over the country average.
Where do Sally Field fans live in Germany?
Sally Field fans in Germany are most concentrated in Bayern (reach 44,935), Nordrhein-Westfalen (reach 42,855), and Baden-Württemberg (reach 36,556). These three regions account for the largest share of the active audience.
What other brands do Sally Field fans also like?
Beyond Sally Field itself, the audience over-indexes on Lily Tomlin (200.03×), How to Lose a Guy in 10 Days (209.43×), The Ugly Truth (230.66×), and Bad Moms (151.14×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sally Field. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.