Steve McQueen Audience in Germany
Steve McQueen has an estimated audience of 456,441 people in Germany. 26.1% are female, 73.9% are male, average age 35.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: James Dean, David Lynch, Paul Thomas Anderson, Guillermo del Toro, Colin Farrell.
The average Steve McQueen fan in Germany is 35.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include James Dean, David Lynch, Paul Thomas Anderson, with strongest over-indexing on James Dean (197.81× the country average). Demographically, the Steve McQueen audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Luxury Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Steve McQueen fans
| Metric | Value |
|---|---|
| Female | 26.1% |
| Male | 73.9% |
| Average age | 35.7 |
| Estimated audience size | 456,441 |
Audience persona
The typical Steve McQueen fan in Germany is more male, around 35.7 years old, with strong Luxury Orientation tendencies and a notable affinity for James Dean.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 97,373 | 0.97× |
| Bayern | 71,440 | 0.97× |
| Baden-Württemberg | 57,078 | 0.92× |
| Niedersachsen | 43,760 | 0.99× |
| Hessen | 33,281 | 0.96× |
| Berlin | 23,240 | 1.14× |
| Rheinland-Pfalz | 22,805 | 1× |
| Sachsen | 21,497 | 0.96× |
| Schleswig-Holstein | 17,433 | 1.06× |
| Brandenburg | 14,515 | 1.03× |
| Thüringen | 13,822 | 1.19× |
| Sachsen-Anhalt | 11,646 | 0.98× |
| Hamburg | 10,457 | 1.01× |
| Mecklenburg-Vorpommern | 8,418 | 0.97× |
| Saarland | 5,233 | 0.93× |
| Bremen | 3,588 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| James Dean | 197.81× | Movies & TV |
| David Lynch | 86.06× | Movies & TV |
| Paul Thomas Anderson | 105.04× | Movies & TV |
| Guillermo del Toro | 90.92× | Movies & TV |
| Colin Farrell | 55.39× | Movies & TV |
| Once upon a time | 78.74× | Movies & TV |
| Denis Villeneuve | 116.52× | Movies & TV |
| Sofia Coppola | 84.56× | Movies & TV |
| Bild | 8.38× | News |
| Quentin Tarantino | 35.03× | Movies & TV |
| David Fincher | 93.59× | Movies & TV |
| Greta Gerwig | 99.76× | Movies & TV |
| Wes Anderson | 39.56× | Movies & TV |
| Pedro Pascal | 20× | Movies & TV |
| Vicky Krieps | 58.79× | Movies & TV |
| Offspring | 16.18× | Home & Garden |
| Ryan Gosling | 20× | Movies & TV |
| Heath Ledger | 20× | Movies & TV |
| Euphoria | 5.65× | Movies & TV |
| Richard Linklater | 116.87× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.91 |
| Career Orientation | POWER | 1.78 |
| Urban Lifestyle | OPEN | 1.51 |
| Early Adopter Mentality | POWER | 1.51 |
| Design Affinity | PREMIUM | 1.47 |
| Community Orientation | OPEN | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.4% |
| United Kingdom | 12.4% |
| France | 10.6% |
See Steve McQueen audiences in other countries
More Actor Actress or TV Star audiences in Germany
- Sydney Sweeney (8,044,933)
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- Collien Ulmen-Fernandes (5,988,746)
- Christian Ulmen (5,607,065)
- Jenna Ortega (5,358,598)
Frequently asked questions
How many fans does Steve McQueen have in Germany?
Steve McQueen has an estimated audience of 456,441 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Steve McQueen fans?
26.1% of Steve McQueen fans are female, 73.9% are male, with an average age of 35.7 years.
Which brands do Steve McQueen fans like most?
Steve McQueen fans show strongest brand affinity for James Dean (197.81×), David Lynch (86.06×), and Paul Thomas Anderson (105.04×) over the country average.
Where do Steve McQueen fans live in Germany?
Steve McQueen fans in Germany are most concentrated in Nordrhein-Westfalen (reach 97,373), Bayern (reach 71,440), and Baden-Württemberg (reach 57,078). These three regions account for the largest share of the active audience.
What other brands do Steve McQueen fans also like?
Beyond Steve McQueen itself, the audience over-indexes on David Lynch (86.06×), Paul Thomas Anderson (105.04×), Guillermo del Toro (90.92×), and Colin Farrell (55.39×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Steve McQueen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.