Student loan Audience in Germany

Student loan has an estimated audience of 354,971 people in Germany. 47.1% are female, 52.9% are male, average age 29.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.

The average Student loan fan in Germany is 29.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Student loan audience skews balanced with an average age of 29.6, and over-indexes on personality traits such as Career Orientation, Sustainability.

Category: Business & Career · Type: Topic

Demographics of Student loan fans

Demographic split for Student loan audience in Germany
MetricValue
Female47.1%
Male52.9%
Average age29.6
Estimated audience size354,971

Top regions in Germany

Top regions ranked by reach for Student loan in Germany
RegionReachAffinity
Nordrhein-Westfalen87,1501.12×
Bayern50,3790.88×
Baden-Württemberg47,9600.99×
Niedersachsen39,5741.15×
Hessen31,5161.17×
Berlin22,0461.39×
Sachsen15,4970.89×
Rheinland-Pfalz14,8310.83×
Schleswig-Holstein13,5001.06×
Hamburg12,2411.53×
Brandenburg9,3180.85×
Thüringen7,1460.79×
Sachsen-Anhalt6,3240.69×
Mecklenburg-Vorpommern5,1630.76×
Saarland3,6010.83×
Bremen3,2841.08×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Student loan audience
TraitClusterScore
Career OrientationPOWER5.3
SustainabilityBALANCE2.33
Early Adopter MentalityPOWER1.81
Urban LifestyleOPEN1.8
Sports ActivityPOWER1.77
Family OrientationCONSERVATISM1.69

Worldwide distribution

Worldwide audience distribution share by country for Student loan
CountryShare
United States36.5%
Brazil9.4%
India6.5%

See Student loan audiences in other countries

More Business & Career audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Student loan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.