Rascasse Audience Intelligence

The Holiday Audience in Germany

A data profile of the people who buy, follow and care about The Holiday in Germany — modelled from more than twelve digital signal sources. The Holiday has an estimated audience of 1,220,917 people in Germany.

#174among Movie / TV Show / Series in Germany#584in Movies & TV

The average The Holiday fan in Germany is 40.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Holiday profile in Germany.

Audience size
1.2M
in Germany
Gender
57.7%♀
42.3% male
Age
40.2
average years
Country rank
#5415
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Holiday viewers

57.7% are female, 42.3% are male, average age 40.2.

Fig. 02

Gender split

57.7%
Female
42.3%
Male
Demographic split for The Holiday audience in Germany
MetricValue
Female57.7%
Male42.3%
Average age40.2
Estimated audience size1,220,917
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the The Holiday audience in Germany
Age bracketShare%
16-1915%
20-2919%
30-3922%
40-4926%
50+18%
Fig. 04

Worldwide distribution

7.0%

of the worldwide The Holiday audience comes from Germany.

Worldwide audience distribution share by country for The Holiday
CountryShare
United States37.0%
United Kingdom9.8%
Germany7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Holiday audience in Germany is strongest.

Fig. 05

Top regions by affinity

The Holiday fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~30K1.23×
02Schleswig-Holstein~50K1.22×
03Nordrhein-Westfalen~300K1.17×
04Niedersachsen~100K1.11×
05Sachsen-Anhalt~30K0.99×
06Mecklenburg-Vorpommern~20K0.99×
07Thüringen~30K0.98×
08Bayern~200K0.97×
09Hessen~90K0.96×
10Berlin~50K0.96×
11Sachsen~60K0.95×
12Baden-Württemberg~200K0.94×
13Rheinland-Pfalz~60K0.94×
14Bremen~10K0.94×
15Brandenburg~30K0.92×
16Saarland~10K0.87×
Fig. 06

Affinity by region

Affinity by region — The Holiday, Germany
0.87×1.00×1.23×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See The Holiday audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Holiday. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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