The Rock (film) Audience in Germany
The Rock (film) has an estimated audience of 682,563 people in Germany. 42.2% are female, 57.8% are male, average age 45.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Moroccan riad, Knauf Insulation, Home Office, Progressive rock, KLIX (AM).
The average The Rock (film) fan in Germany is 45.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Moroccan riad, Knauf Insulation, Home Office, with strongest over-indexing on Moroccan riad (54.4× the country average). Demographically, the The Rock (film) audience skews more male with an average age of 45.1, and over-indexes on personality traits such as Spirituality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of The Rock (film) fans
| Metric | Value |
|---|---|
| Female | 42.2% |
| Male | 57.8% |
| Average age | 45.1 |
| Estimated audience size | 682,563 |
Audience persona
The typical The Rock (film) fan in Germany is more male, around 45.1 years old, with strong Spirituality tendencies and a notable affinity for Moroccan riad.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 356,270 | 1.14× |
| Bayern | 213,682 | 0.93× |
| Baden-Württemberg | 211,628 | 1.09× |
| Niedersachsen | 149,208 | 1.08× |
| Hessen | 110,053 | 1.02× |
| Rheinland-Pfalz | 73,981 | 1.04× |
| Sachsen | 67,573 | 0.97× |
| Berlin | 67,288 | 1.06× |
| Schleswig-Holstein | 48,692 | 0.95× |
| Brandenburg | 43,958 | 1× |
| Sachsen-Anhalt | 35,055 | 0.95× |
| Hamburg | 32,547 | 1.01× |
| Thüringen | 32,234 | 0.89× |
| Mecklenburg-Vorpommern | 28,523 | 1.05× |
| Saarland | 15,554 | 0.89× |
| Bremen | 11,323 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Moroccan riad | 54.4× | Politics & Society |
| Knauf Insulation | 33.43× | Business & Career |
| Home Office | 1.89× | Business & Career |
| Progressive rock | 2.33× | Music & Radio |
| KLIX (AM) | 3.58× | Music & Radio |
| Personalised Gifts | 2.46× | Home & Garden |
| Stradivarius | 1.97× | Shopping |
| Minestrone | 3.12× | Food & Beverages |
| Handmade Gifts | 2.24× | Kids & Family |
| The Client (1994 film) | 7.4× | Movies & TV |
| Este, Veneto | 2.47× | Travel & Leisure |
| Zagreb | 3.12× | Travel & Leisure |
| Jack White | 1.53× | Movies & TV |
| Hog Hunting | 3.42× | Sports |
| Ceilândia Esporte Clube | 99.85× | Sports |
| Natural rubber | 1.56× | Cars & Mobility |
| Gran Torino | 3.12× | Movies & TV |
| Mondovì | 24.73× | Travel & Leisure |
| IPKO | 3.02× | Business & Career |
| Hudson, New York | 3.12× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.51 |
| Patriotism | CONSERVATISM | 1.51 |
| Tradition | CONSERVATISM | 1.4 |
| Extroversion | THRILL | 1.26 |
| Convenience Orientation | PREMIUM | 1.23 |
| Quality Awareness | PREMIUM | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.5% |
| Brazil | 9.2% |
| France | 5.8% |
See The Rock (film) audiences in other countries
More Action audiences in Germany
- Harry Potter (28,862,674)
- Godzilla (6,364,894)
- Mission: Impossible (film series) (2,560,075)
- Oblivion (2013 film) (2,489,804)
- James Bond (2,073,433)
Frequently asked questions
How many fans does The Rock (film) have in Germany?
The Rock (film) has an estimated audience of 682,563 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of The Rock (film) fans?
42.2% of The Rock (film) fans are female, 57.8% are male, with an average age of 45.1 years.
Which brands do The Rock (film) fans like most?
The Rock (film) fans show strongest brand affinity for Moroccan riad (54.4×), Knauf Insulation (33.43×), and Home Office (1.89×) over the country average.
Where do The Rock (film) fans live in Germany?
The Rock (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 356,270), Bayern (reach 213,682), and Baden-Württemberg (reach 211,628). These three regions account for the largest share of the active audience.
What other brands do The Rock (film) fans also like?
Beyond The Rock (film) itself, the audience over-indexes on Knauf Insulation (33.43×), Home Office (1.89×), Progressive rock (2.33×), and KLIX (AM) (3.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Rock (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.