Zaho de Sagazan Audience in Germany

Zaho de Sagazan has an estimated audience of 237,060 people in Germany. 58.5% are female, 41.5% are male, average age 40.7. Top brand affinities: tom waits, Stromae, Bonnie Tyler, Beck, Cyndi Lauper.

Top brand affinities include tom waits, Stromae, Bonnie Tyler, with strongest over-indexing on tom waits (146.07× the country average). Demographically, the Zaho de Sagazan audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Urban Lifestyle, Tradition.

Category: Music & Radio · Type: Person · Subtype: Chanson

Demographics of Zaho de Sagazan fans

Demographic split for Zaho de Sagazan audience in Germany
MetricValue
Female58.5%
Male41.5%
Average age40.7
Estimated audience size237,060

Audience persona

The typical Zaho de Sagazan fan in Germany is more female, around 40.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for tom waits.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Zaho de Sagazan audience
BrandAffinityCategory
tom waits146.07×Movies & TV
Stromae83.83×Music & Radio
Bonnie Tyler18.79×Music & Radio
Beck20×Music & Radio
Cyndi Lauper20×Music & Radio
Christian Bale14.4×Movies & TV
Charli XCX20×Music & Radio
Pop art14.74×Arts & Culture
Nautica (clothing company)41.76×Fashion & Accessoires
Bryan Adams12.2×Music & Radio
Simon & Garfunkel19.44×Music & Radio
Zac Efron10.6×Movies & TV
Bruce Springsteen7.67×Music & Radio
JACK & JONES20×Fashion & Accessoires
28 Days Later12.76×Movies & TV
Neil Diamond17.67×Music & Radio
Jon Voight20×Movies & TV
Teresa Palmer20×Movies & TV
Joe Cocker12.65×Music & Radio
Jon Bon Jovi11.15×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Zaho de Sagazan audience
TraitClusterScore
Urban LifestyleOPEN1.76
TraditionCONSERVATISM1.4
Convenience OrientationPREMIUM1.35
Price SensitivityPREMIUM1.26
Luxury OrientationPREMIUM1.22
SustainabilityBALANCE1.21

Worldwide distribution

Worldwide audience distribution share by country for Zaho de Sagazan
CountryShare
France66.4%
Germany12.3%
Belgium4.4%

See Zaho de Sagazan audiences in other countries

More Chanson audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Zaho de Sagazan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.