Stromae Audience in Germany

Stromae has an estimated audience of 305,496 people in Germany. 75.6% are female, 24.4% are male, average age 33.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Zaho de Sagazan, Édith Piaf, Charlotte Cardin, Macklemore, Jain.
The average Stromae fan in Germany is 33.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Zaho de Sagazan, Édith Piaf, Charlotte Cardin, with strongest over-indexing on Zaho de Sagazan (69.34× the country average). Demographically, the Stromae audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Stromae fans
| Metric | Value |
|---|---|
| Female | 75.6% |
| Male | 24.4% |
| Average age | 33.0 |
| Estimated audience size | 305,496 |
Audience persona
The typical Stromae fan in Germany is more female, around 33.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Zaho de Sagazan.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 76,182 | 1.14× |
| Bayern | 50,497 | 1.03× |
| Baden-Württemberg | 48,713 | 1.17× |
| Hessen | 27,814 | 1.19× |
| Niedersachsen | 27,260 | 0.92× |
| Berlin | 20,611 | 1.51× |
| Rheinland-Pfalz | 15,340 | 1× |
| Sachsen | 13,243 | 0.88× |
| Schleswig-Holstein | 9,449 | 0.86× |
| Hamburg | 8,520 | 1.23× |
| Brandenburg | 6,989 | 0.74× |
| Thüringen | 5,590 | 0.72× |
| Sachsen-Anhalt | 5,177 | 0.65× |
| Saarland | 4,353 | 1.16× |
| Mecklenburg-Vorpommern | 3,739 | 0.64× |
| Bremen | 3,000 | 1.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Zaho de Sagazan | 69.34× | Music & Radio |
| Édith Piaf | 28.07× | Music & Radio |
| Charlotte Cardin | 77.22× | Music & Radio |
| Macklemore | 42.84× | Music & Radio |
| Jain | 60.99× | Music & Radio |
| Zaz (singer) | 20.43× | Music & Radio |
| Ray Dalton | 42.84× | Music & Radio |
| Ticketmaster | 7.11× | Travel & Leisure |
| Dua Lipa | 8.5× | Music & Radio |
| Louane Emera | 29.62× | Music & Radio |
| Tourist | 30.3× | Music & Radio |
| Eventim | 4.43× | Travel & Leisure |
| Euphoria | 2.27× | Movies & TV |
| Kraftklub | 10.51× | Music & Radio |
| Harry Potter | 1.58× | Movies & TV |
| Benjamin Biolay | 77.22× | Music & Radio |
| Tagesschau | 1.56× | Movies & TV |
| Tate McRae | 6.27× | Music & Radio |
| Feu! Chatterton | 77.22× | Music & Radio |
| Spotify | 1.56× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.74 |
| Urban Lifestyle | OPEN | 1.71 |
| Sustainability | BALANCE | 1.65 |
| Individualism | JOY | 1.57 |
| Early Adopter Mentality | POWER | 1.53 |
| Community Orientation | OPEN | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 20.1% |
| United States | 8.0% |
| Germany | 7.4% |
See Stromae audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
Frequently asked questions
How many fans does Stromae have in Germany?
Stromae has an estimated audience of 305,496 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Stromae fans?
75.6% of Stromae fans are female, 24.4% are male, with an average age of 33.0 years.
Which brands do Stromae fans like most?
Stromae fans show strongest brand affinity for Zaho de Sagazan (69.34×), Édith Piaf (28.07×), and Charlotte Cardin (77.22×) over the country average.
Where do Stromae fans live in Germany?
Stromae fans in Germany are most concentrated in Nordrhein-Westfalen (reach 76,182), Bayern (reach 50,497), and Baden-Württemberg (reach 48,713). These three regions account for the largest share of the active audience.
What other brands do Stromae fans also like?
Beyond Stromae itself, the audience over-indexes on Édith Piaf (28.07×), Charlotte Cardin (77.22×), Macklemore (42.84×), and Jain (60.99×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stromae. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.