A data profile of the people who buy, follow and care about Paris Saint-Germain in Spain — modelled from more than twelve digital signal sources. Paris Saint-Germain has an estimated audience of 3,017,390 people in Spain.
The average Paris Saint-Germain fan in Spain is 31.9 years old, more male, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include Ligue 1, S.S. Lazio, FC Bayern Munich, with strongest over-indexing on Ligue 1 (12.24× the country average).
Demographically, the Paris Saint-Germain audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Tradition, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Paris Saint-Germain fan in Spain is more male, around 31.9 years old, with strong Tradition tendencies and a notable affinity for Ligue 1.
The key figures that characterise the Paris Saint-Germain profile in Spain.
28.5% are female, 71.5% are male, average age 31.9.
| Metric | Value |
|---|---|
| Female | 28.5% |
| Male | 71.5% |
| Average age | 31.9 |
| Estimated audience size | 3,017,390 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 23% | |
| 30-39 | 15% | |
| 40-49 | 15% | |
| 50+ | 8% |
of the worldwide Paris Saint-Germain audience comes from Spain.
| Country | Share |
|---|---|
| France | 16.6% |
| Brazil | 13.0% |
| United States | 5.1% |
Where the Paris Saint-Germain audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Catalonia | ~800K | 1.25× | |
| 02 | Andalusia | ~800K | 1.20× | |
| 03 | Region of Murcia | ~100K | 1.17× | |
| 04 | Castilla-La Mancha | ~200K | 1.15× | |
| 05 | Community of Madrid | ~600K | 1.05× | |
| 06 | Canary Islands | ~200K | 1.03× | |
| 07 | Comunidad Valenciana | ~400K | 1.00× | |
| 08 | Navarre | ~40K | 0.96× | |
| 09 | Castile and León | ~100K | 0.95× | |
| 10 | Balearic Islands | ~90K | 0.95× | |
| 11 | Aragon | ~80K | 0.95× | |
| 12 | Basque Autonomous Country | ~100K | 0.94× | |
| 13 | Principality of Asturias | ~70K | 0.94× | |
| 14 | Galicia | ~100K | 0.93× | |
| 15 | Extremadura | ~60K | 0.90× | |
| 16 | Cantabria | ~40K | 0.85× | |
| 17 | La Rioja | ~20K | 0.80× |
The strongest cross-interests of the Paris Saint-Germain audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | S.S. Lazio | Sports | 17.84× | ||
| 02 | Leicester City F.C. | Sports | 13.92× | ||
| 03 | Ligue 1 | Sports | 12.24× | ||
| 04 | Aston Villa F.C. | Sports | 10.45× | ||
| 05 | Brazil national football team | Sports | 7.70× | ||
| 06 | National Women's Soccer League | Sports | 7.14× | ||
| 07 | FC Bayern Munich | Sports | 6.52× | ||
| 08 | A.C. Milan | Sports | 6.18× | ||
| 09 | Boca Juniors | Sports | 5.71× | ||
| 10 | Manchester City F.C. | Sports | 5.21× | ||
| 11 | Arsenal F.C. | Sports | 4.89× | ||
| 12 | Real Sociedad | Sports | 4.04× | ||
| 13 | Manchester United F.C. | Sports | 3.86× | ||
| 14 | Sevilla FC | Sports | 3.46× | ||
| 15 | Premier League | Sports | 3.31× | ||
| 16 | FIFA World Cup | Sports | 2.73× | ||
| 17 | Basketball | Sports | 2.59× | ||
| 18 | UEFA Champions League | Sports | 2.33× | ||
| 19 | Soccer | Sports | 1.86× | ||
| 20 | FC Barcelona | Sports | 1.68× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.58× | |
| Spirituality | BALANCE | 1.40× | |
| Price Sensitivity | PREMIUM | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.74× | |
| Design Affinity | PREMIUM | 0.75× | |
| Luxury Orientation | PREMIUM | 0.79× |
Paris Saint-Germain has an estimated audience of 3,017,390 people in Spain, concentrated in Andalusia and Catalonia.
28.5% of Paris Saint-Germain fans are female, 71.5% are male, with an average age of 31.9 years.
Paris Saint-Germain fans show strongest brand affinity for Ligue 1 (12.24×), S.S. Lazio (17.84×), and FC Bayern Munich (6.52×) over the country average.
Paris Saint-Germain fans in Spain are most concentrated in Andalusia (reach ~800K), Catalonia (reach ~800K), and Community of Madrid (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Paris Saint-Germain itself, the audience over-indexes on S.S. Lazio (17.84×), FC Bayern Munich (6.52×), FIFA World Cup (2.73×), and Sevilla FC (3.46×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Paris Saint-Germain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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