A data profile of the people who buy, follow and care about Real Betis in Spain — modelled from more than twelve digital signal sources. Real Betis has an estimated audience of 2,834,493 people in Spain.
The average Real Betis fan in Spain is 42.2 years old, more male, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Community of Madrid, Catalonia.
Top brand affinities include Sevilla FC, Aston Villa F.C., National Women's Soccer League, with strongest over-indexing on Sevilla FC (3.8× the country average).
Demographically, the Real Betis audience skews more male with an average age of 42.2, and over-indexes on personality traits such as Price Sensitivity, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Real Betis fan in Spain is more male, around 42.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Sevilla FC.
The key figures that characterise the Real Betis profile in Spain.
36.6% are female, 63.4% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 36.6% |
| Male | 63.4% |
| Average age | 42.2 |
| Estimated audience size | 2,834,493 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 24% | |
| 50+ | 26% |
of the worldwide Real Betis audience comes from Spain.
| Country | Share |
|---|---|
| Spain | 9.6% |
| Indonesia | 8.2% |
| Chile | 3.9% |
Where the Real Betis audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Andalusia | ~2M | 6.51× | |
| 02 | Extremadura | ~90K | 1.38× | |
| 03 | Region of Murcia | ~100K | 0.95× | |
| 04 | Community of Madrid | ~400K | 0.86× | |
| 05 | Castilla-La Mancha | ~100K | 0.81× | |
| 06 | Canary Islands | ~100K | 0.77× | |
| 07 | Aragon | ~60K | 0.72× | |
| 08 | Comunidad Valenciana | ~200K | 0.67× | |
| 09 | Balearic Islands | ~50K | 0.65× | |
| 10 | Catalonia | ~300K | 0.64× | |
| 11 | Castile and León | ~80K | 0.62× | |
| 12 | Principality of Asturias | ~40K | 0.54× | |
| 13 | Basque Autonomous Country | ~50K | 0.49× | |
| 14 | La Rioja | ~9K | 0.48× | |
| 15 | Galicia | ~60K | 0.43× | |
| 16 | Navarre | ~20K | 0.43× | |
| 17 | Cantabria | ~10K | 0.39× |
The strongest cross-interests of the Real Betis audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Southampton F.C. | Sports | 15.85× | ||
| 02 | Leicester City F.C. | Sports | 15.38× | ||
| 03 | Anfield | Sports | 14.71× | ||
| 04 | West Ham United F.C. | Sports | 14.22× | ||
| 05 | Aston Villa F.C. | Sports | 13.40× | ||
| 06 | Everton F.C. | Sports | 12.16× | ||
| 07 | Eric Cantona | Sports | 11.99× | ||
| 08 | National Women's Soccer League | Sports | 8.57× | ||
| 09 | Ligue 1 | Sports | 5.86× | ||
| 10 | Sevilla FC | Sports | 3.80× | ||
| 11 | Real Madrid Baloncesto | Sports | 3.40× | ||
| 12 | mundotoro | News | 3.24× | ||
| 13 | El Mundo Deportivo (newspaper) | News | 2.22× | ||
| 14 | Diario AS | Sports | 2.20× | ||
| 15 | Andalusia | Travel & Leisure | 1.96× | ||
| 16 | Basketball | Sports | 1.93× | ||
| 17 | Soccer | Sports | 1.82× | ||
| 18 | FIFA World Cup | Sports | 1.74× | ||
| 19 | La Liga | Sports | 1.67× | ||
| 20 | Carlos Alcaraz | Sports | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.41× | |
| Patriotism | CONSERVATISM | 1.16× | |
| Convenience Orientation | PREMIUM | 1.05× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.64× | |
| Individualism | JOY | 0.70× | |
| Design Affinity | PREMIUM | 0.71× |
Real Betis has an estimated audience of 2,834,493 people in Spain, concentrated in Andalusia and Community of Madrid.
36.6% of Real Betis fans are female, 63.4% are male, with an average age of 42.2 years.
Real Betis fans show strongest brand affinity for Sevilla FC (3.8×), Aston Villa F.C. (13.4×), and National Women's Soccer League (8.57×) over the country average.
Real Betis fans in Spain are most concentrated in Andalusia (reach ~2M), Community of Madrid (reach ~400K), and Catalonia (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Real Betis itself, the audience over-indexes on Aston Villa F.C. (13.4×), National Women's Soccer League (8.57×), Leicester City F.C. (15.38×), and Everton F.C. (12.16×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Real Betis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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