A data profile of the people who buy, follow and care about Sofascore in Spain — modelled from more than twelve digital signal sources. Sofascore has an estimated audience of 2,169,176 people in Spain.
Sofascore has an estimated audience of 2,169,176 people in Spain. 28.5% are female, 71.5% are male, average age 35.1. Top brand affinities: SC Freiburg, Borussia Dortmund, FC Bayern Munich, Eintracht Frankfurt, 1. FC Union Berlin.
Top brand affinities include SC Freiburg, Borussia Dortmund, FC Bayern Munich, with strongest over-indexing on SC Freiburg (85.06× the country average).
Demographically, the Sofascore audience skews more male with an average age of 35.1, and over-indexes on personality traits such as Risk Appetite, Tradition.
The typical Sofascore fan in Spain is more male, around 35.1 years old, with strong Risk Appetite tendencies and a notable affinity for SC Freiburg.
The key figures that characterise the Sofascore profile in Spain.
28.5% are female, 71.5% are male, average age 35.1.
| Metric | Value |
|---|---|
| Female | 28.5% |
| Male | 71.5% |
| Average age | 35.1 |
| Estimated audience size | 2,169,176 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 20% | |
| 30-39 | 15% | |
| 40-49 | 18% | |
| 50+ | 14% |
The strongest cross-interests of the Sofascore audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | 1. FC Union Berlin | Sports | 91.35× | ||
| 02 | SC Freiburg | Sports | 85.06× | ||
| 03 | FC Augsburg | Sports | 74.64× | ||
| 04 | VfL Bochum | Sports | 68.64× | ||
| 05 | Arminia Bielefeld | Sports | 67.22× | ||
| 06 | Eintracht Frankfurt | Sports | 48.07× | ||
| 07 | VfL Wolfsburg | Sports | 46.94× | ||
| 08 | 1. FC Köln | Sports | 42.10× | ||
| 09 | Hertha BSC | Sports | 40.13× | ||
| 10 | Bayer 04 Leverkusen | Sports | 34.06× | ||
| 11 | VfB Stuttgart | Sports | 30.78× | ||
| 12 | Borussia Dortmund | Sports | 21.94× | ||
| 13 | Frauen-Bundesliga | Sports | 21.44× | ||
| 14 | FC Bayern Munich | Sports | 13.66× | ||
| 15 | FIFA Club World Cup | Sports | 12.05× | ||
| 16 | Liverpool F.C. | Sports | 3.97× | ||
| 17 | Deportivo de La Coruña | Sports | 3.60× | ||
| 18 | UEFA Champions League | Sports | 2.45× | ||
| 19 | FIFA World Cup | Sports | 2.33× | ||
| 20 | La Liga | Sports | 1.81× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.77× | |
| Tradition | CONSERVATISM | 1.53× | |
| Design Affinity | PREMIUM | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.61× | |
| Pet Ownership | JOY | 0.66× | |
| Quality Awareness | PREMIUM | 0.67× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Sofascore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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