A data profile of the people who buy, follow and care about Unisex in Spain — modelled from more than twelve digital signal sources. Unisex has an estimated audience of 6,622,410 people in Spain.
The average Unisex fan in Spain is 40.0 years old, more female, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
The key figures that characterise the Unisex profile in Spain.
64.7% are female, 35.3% are male, average age 40.0.
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 40.0 |
| Estimated audience size | 6,622,410 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 21% |
of the worldwide Unisex audience comes from Spain.
| Country | Share |
|---|---|
| United States | 27.2% |
| Spain | 6.9% |
| United Kingdom | 5.0% |
Where the Unisex audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Galicia | ~300K | 1.11× | |
| 02 | Andalusia | ~1.5M | 1.05× | |
| 03 | Canary Islands | ~300K | 1.03× | |
| 04 | Comunidad Valenciana | ~800K | 1.02× | |
| 05 | Castilla-La Mancha | ~300K | 1.02× | |
| 06 | La Rioja | ~40K | 1.02× | |
| 07 | Region of Murcia | ~200K | 1.01× | |
| 08 | Balearic Islands | ~200K | 1.01× | |
| 09 | Aragon | ~200K | 1.01× | |
| 10 | Extremadura | ~100K | 1.01× | |
| 11 | Castile and León | ~300K | 0.98× | |
| 12 | Navarre | ~80K | 0.98× | |
| 13 | Catalonia | ~1M | 0.97× | |
| 14 | Cantabria | ~80K | 0.97× | |
| 15 | Basque Autonomous Country | ~200K | 0.96× | |
| 16 | Principality of Asturias | ~100K | 0.96× | |
| 17 | Community of Madrid | ~1M | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Unisex. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.