Olympique Lyonnais Audience in France
Olympique Lyonnais has an estimated audience of 6,659,641 people in France. 31.2% are female, 68.8% are male, average age 34.5. Top regions: Auvergne-Rhône-Alpes, Île-de-France, Hauts-de-France. Top brand affinities: Olympique Lyonnais (Ladies), Ligue 1, Paris Saint-Germain, Foot Mercato, Tour de France.
The average Olympique Lyonnais fan in France is 34.5 years old, more male, and lives primarily in Auvergne-Rhône-Alpes. The audience is concentrated in Auvergne-Rhône-Alpes, Île-de-France, Hauts-de-France. Top brand affinities include Olympique Lyonnais (Ladies), Ligue 1, Paris Saint-Germain, with strongest over-indexing on Olympique Lyonnais (Ladies) (6.61× the country average). Demographically, the Olympique Lyonnais audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Olympique Lyonnais fans
| Metric | Value |
|---|---|
| Female | 31.2% |
| Male | 68.8% |
| Average age | 34.5 |
| Estimated audience size | 6,659,641 |
Audience persona
The typical Olympique Lyonnais fan in France is more male, around 34.5 years old, with strong Patriotism tendencies and a notable affinity for Olympique Lyonnais (Ladies).
Olympique Lyonnais fans by region: top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Auvergne-Rhône-Alpes | ~3M | 3.9× |
| Île-de-France | ~700K | 0.62× |
| Hauts-de-France | ~500K | 0.88× |
| Grand Est | ~400K | 0.82× |
| Provence-Alpes-Côte d'Azur | ~400K | 0.88× |
| Occitanie | ~400K | 0.71× |
| Nouvelle-Aquitaine | ~300K | 0.57× |
| Bourgogne-Franche-Comté | ~300K | 1.19× |
| Brittany | ~300K | 0.83× |
| Pays de la Loire | ~300K | 0.68× |
| Normandy | ~200K | 0.73× |
| Centre-Val de Loire | ~100K | 0.6× |
| Corsica | ~20K | 0.6× |
Top brand affinities of Olympique Lyonnais fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Olympique Lyonnais (Ladies) | 6.61× | Sports |
| Ligue 1 | 3.9× | Sports |
| Paris Saint-Germain | 2.26× | Sports |
| Foot Mercato | 3.09× | Sports |
| Tour de France | 1.62× | Sports |
| Le Progrès | 3.67× | News |
| Issa Doumbia | 14.15× | Sports |
| Real Madrid C.F. | 1.95× | Sports |
| Soccer | 1.61× | Sports |
| UEFA Champions League | 2.07× | Sports |
| L'Équipe | 1.93× | Sports |
| Conforama | 1.64× | Home & Garden |
| Stade Rennais F.C. | 2.88× | Sports |
| FC Nantes | 2.47× | Sports |
| Olympique de Marseille | 1.82× | Sports |
| Charlys | 14.15× | Sports |
| Eurosport | 2.1× | Sports |
| Trophée des Champions | 3.7× | Sports |
| Premier League | 2.18× | Sports |
| France Football | 3.15× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.03 |
| Sports Activity | POWER | 0.99 |
| Social Media Usage | JOY | 0.95 |
| Early Adopter Mentality | POWER | 0.94 |
| Spirituality | BALANCE | 0.91 |
| Urban Lifestyle | OPEN | 0.88 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 43.3% |
| Brazil | 7.3% |
| United States | 3.7% |
See Olympique Lyonnais audiences in other countries
- Olympique Lyonnais — Germany
- Olympique Lyonnais — United States
- Olympique Lyonnais — United Kingdom
- Olympique Lyonnais — Italy
- Olympique Lyonnais — Spain
- Olympique Lyonnais — Brazil
- Olympique Lyonnais — Japan
- Olympique Lyonnais — South Korea
- Olympique Lyonnais — India
- Olympique Lyonnais — Canada
- Olympique Lyonnais — Mexico
More Soccer audiences in France
- Paris Saint-Germain (22,094,719)
- Real Madrid C.F. (12,781,353)
- Ligue 1 (11,848,769)
- UEFA Champions League (10,361,961)
- Olympique de Marseille (9,530,503)
Frequently asked questions
How many fans does Olympique Lyonnais have in France?
Olympique Lyonnais has an estimated audience of 6,659,641 people in France, concentrated in Auvergne-Rhône-Alpes and Île-de-France.
What is the gender split and age of Olympique Lyonnais fans?
31.2% of Olympique Lyonnais fans are female, 68.8% are male, with an average age of 34.5 years.
Which brands do Olympique Lyonnais fans like most?
Olympique Lyonnais fans show strongest brand affinity for Olympique Lyonnais (Ladies) (6.61×), Ligue 1 (3.9×), and Paris Saint-Germain (2.26×) over the country average.
Where do Olympique Lyonnais fans live in France?
Olympique Lyonnais fans in France are most concentrated in Auvergne-Rhône-Alpes (reach ~3M), Île-de-France (reach ~700K), and Hauts-de-France (reach ~500K). These three regions account for the largest share of the active audience.
What other brands do Olympique Lyonnais fans also like?
Beyond Olympique Lyonnais itself, the audience over-indexes on Ligue 1 (3.9×), Paris Saint-Germain (2.26×), Foot Mercato (3.09×), and Tour de France (1.62×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Olympique Lyonnais. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.