Rascasse Audience Intelligence

Cincinnati Bengals Audience in United Kingdom

A data profile of the people who buy, follow and care about Cincinnati Bengals in United Kingdom — modelled from more than twelve digital signal sources. Cincinnati Bengals has an estimated audience of 186,245 people in United Kingdom.

The average Cincinnati Bengals fan in United Kingdom is 37.2 years old, more male, and lives primarily in England.

The audience is concentrated in England, North West, South East.

Top brand affinities include Minnesota Vikings, Denver Broncos, Indianapolis Colts, with strongest over-indexing on Minnesota Vikings (149.04× the country average).

Demographically, the Cincinnati Bengals audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Pet Ownership, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Cincinnati Bengals fan in United Kingdom is more male, around 37.2 years old, with strong Pet Ownership tendencies and a notable affinity for Minnesota Vikings.

Category: Sports · Type: Team · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Cincinnati Bengals profile in United Kingdom.

Audience size
186K
in United Kingdom
Gender
29.9%♀
70.1% male
Age
37.2
average years
Country rank
#23678
Team in United Kingdom
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cincinnati Bengals fans

29.9% are female, 70.1% are male, average age 37.2.

Fig. 02

Gender split

29.9%
Female
70.1%
Male
Demographic split for Cincinnati Bengals audience in United Kingdom
MetricValue
Female29.9%
Male70.1%
Average age37.2
Estimated audience size186,245
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Cincinnati Bengals audience in United Kingdom
Age bracketShare%
16-1924%
20-2923%
30-3919%
40-4918%
50+17%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Cincinnati Bengals audience comes from United Kingdom.

Worldwide audience distribution share by country for Cincinnati Bengals
CountryShare
United States80.6%
Canada2.1%
Mexico2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Kingdom average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cincinnati Bengals audience in United Kingdom is strongest.

Fig. 05

Top regions by affinity

Cincinnati Bengals fans by region: top regions in United Kingdom
#RegionReachAffinity×
01East Midlands~20K1.34×
02North West~30K1.28×
03Northern Ireland~7K1.17×
04East of England~20K1.09×
05South West~20K1.09×
06Scotland~20K1.04×
07Wales~10K0.96×
08South East~20K0.95×
09Greater London~20K0.93×
10North East~6K0.89×
11England~100K0.79×
12Yorkshire and the Humber~10K0.76×
13West Midlands~5K0.67×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cincinnati Bengals audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cincinnati Bengals audience
#·InterestCategoryAffinity×
01Minnesota VikingsSports149.04×
02Washington CommandersSports133.33×
03Denver BroncosSports124.85×
04Indianapolis ColtsSports88.24×
05Miami DolphinsSports87.23×
06New York JetsSports82.50×
07Green Bay PackersSports77.68×
08New York GiantsSports77.50×
09National Football League draftSports74.51×
10Carolina PanthersSports73.54×
11Stefon DiggsSports67.60×
12Chris PaulSports67.60×
13Kevin ClineSports44.55×
14Baltimore RavensSports41.36×
15Houston TexansSports40.00×
16Pittsburgh SteelersSports36.84×
17Dallas CowboysSports35.31×
18Bill MurraySports33.22×
19Seattle SeahawksSports29.17×
20BBC SportSports6.97×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cincinnati Bengals audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cincinnati Bengals audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.87×
Sports ActivityPOWER1.18×
Community OrientationOPEN1.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cincinnati Bengals audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.77×
Quality AwarenessPREMIUM0.79×
Design AffinityPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cincinnati Bengals have in United Kingdom?

Cincinnati Bengals has an estimated audience of 186,245 people in United Kingdom, concentrated in England and North West.

02

What is the gender split and age of Cincinnati Bengals fans?

29.9% of Cincinnati Bengals fans are female, 70.1% are male, with an average age of 37.2 years.

03

Which brands do Cincinnati Bengals fans like most?

Cincinnati Bengals fans show strongest brand affinity for Minnesota Vikings (149.04×), Denver Broncos (124.85×), and Indianapolis Colts (88.24×) over the country average.

04

Where do Cincinnati Bengals fans live in United Kingdom?

Cincinnati Bengals fans in United Kingdom are most concentrated in England (reach ~100K), North West (reach ~30K), and South East (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Cincinnati Bengals fans also like?

Beyond Cincinnati Bengals itself, the audience over-indexes on Denver Broncos (124.85×), Indianapolis Colts (88.24×), Miami Dolphins (87.23×), and Washington Commanders (133.33×) compared to the United Kingdom average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Cincinnati Bengals. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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