Cincinnati Bengals Audience in Germany
Cincinnati Bengals has an estimated audience of 227,635 people in Germany. 24.8% are female, 75.2% are male, average age 34.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Indianapolis Colts, Cleveland Browns, Kansas City Chiefs, Jacksonville Jaguars, Baltimore Ravens.
The average Cincinnati Bengals fan in Germany is 34.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Indianapolis Colts, Cleveland Browns, Kansas City Chiefs, with strongest over-indexing on Indianapolis Colts (149.43× the country average). Demographically, the Cincinnati Bengals audience skews more male with an average age of 34.6, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: American football
Demographics of Cincinnati Bengals fans
| Metric | Value |
|---|---|
| Female | 24.8% |
| Male | 75.2% |
| Average age | 34.6 |
| Estimated audience size | 227,635 |
Audience persona
The typical Cincinnati Bengals fan in Germany is more male, around 34.6 years old, with strong Risk Appetite tendencies and a notable affinity for Indianapolis Colts.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 57,563 | 1.16× |
| Bayern | 40,183 | 1.1× |
| Baden-Württemberg | 32,000 | 1.03× |
| Niedersachsen | 22,503 | 1.02× |
| Hessen | 17,760 | 1.02× |
| Rheinland-Pfalz | 13,604 | 1.19× |
| Sachsen | 11,768 | 1.05× |
| Schleswig-Holstein | 9,139 | 1.12× |
| Berlin | 8,981 | 0.88× |
| Hamburg | 6,389 | 1.24× |
| Brandenburg | 6,205 | 0.88× |
| Thüringen | 4,897 | 0.84× |
| Sachsen-Anhalt | 4,591 | 0.78× |
| Mecklenburg-Vorpommern | 4,154 | 0.96× |
| Saarland | 2,420 | 0.87× |
| Bremen | 1,678 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Indianapolis Colts | 149.43× | Sports |
| Cleveland Browns | 144.73× | Sports |
| Kansas City Chiefs | 85.33× | Sports |
| Jacksonville Jaguars | 155.42× | Sports |
| Baltimore Ravens | 105.14× | Sports |
| Washington Commanders | 125.28× | Sports |
| Denver Broncos | 96.94× | Sports |
| Houston Texans | 101.73× | Sports |
| Buffalo Bills | 64.05× | Sports |
| Arizona Cardinals | 110.75× | Sports |
| Joe Burrow | 108.37× | Sports |
| Travis Kelce | 44.19× | Sports |
| Green Bay Packers | 59.21× | Sports |
| New York Giants | 85.71× | Sports |
| Tampa Bay Buccaneers | 55.22× | Sports |
| Pittsburgh Steelers | 53.64× | Sports |
| For sale by owner | 20× | Home & Garden |
| San Francisco 49ers | 50.56× | Sports |
| Los Angeles Rams | 53.17× | Sports |
| Tennessee Titans | 67× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.33 |
| Early Adopter Mentality | POWER | 1.33 |
| Indulgence | JOY | 1.29 |
| Patriotism | CONSERVATISM | 1.24 |
| Sports Activity | POWER | 1.16 |
| Urban Lifestyle | OPEN | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 80.9% |
| Canada | 2.1% |
| Mexico | 2.0% |
See Cincinnati Bengals audiences in other countries
More American football audiences in Germany
- NFL (6,150,099)
- Super Bowl (1,966,255)
- O. J. Simpson (1,191,063)
- Travis Kelce (1,108,147)
- Jaden Smith (744,269)
Frequently asked questions
How many fans does Cincinnati Bengals have in Germany?
Cincinnati Bengals has an estimated audience of 227,635 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cincinnati Bengals fans?
24.8% of Cincinnati Bengals fans are female, 75.2% are male, with an average age of 34.6 years.
Which brands do Cincinnati Bengals fans like most?
Cincinnati Bengals fans show strongest brand affinity for Indianapolis Colts (149.43×), Cleveland Browns (144.73×), and Kansas City Chiefs (85.33×) over the country average.
Where do Cincinnati Bengals fans live in Germany?
Cincinnati Bengals fans in Germany are most concentrated in Nordrhein-Westfalen (reach 57,563), Bayern (reach 40,183), and Baden-Württemberg (reach 32,000). These three regions account for the largest share of the active audience.
What other brands do Cincinnati Bengals fans also like?
Beyond Cincinnati Bengals itself, the audience over-indexes on Cleveland Browns (144.73×), Kansas City Chiefs (85.33×), Jacksonville Jaguars (155.42×), and Baltimore Ravens (105.14×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cincinnati Bengals. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.