San Francisco 49ers Audience in Germany
San Francisco 49ers has an estimated audience of 415,563 people in Germany. 23.4% are female, 76.6% are male, average age 32.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Denver Broncos, Minnesota Timberwolves, Cincinnati Bengals, Dallas Cowboys, San Francisco Giants.
The average San Francisco 49ers fan in Germany is 32.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Denver Broncos, Minnesota Timberwolves, Cincinnati Bengals, with strongest over-indexing on Denver Broncos (98.34× the country average). Demographically, the San Francisco 49ers audience skews more male with an average age of 32.1, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: American football
Demographics of San Francisco 49ers fans
| Metric | Value |
|---|---|
| Female | 23.4% |
| Male | 76.6% |
| Average age | 32.1 |
| Estimated audience size | 415,563 |
Audience persona
The typical San Francisco 49ers fan in Germany is more male, around 32.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Denver Broncos.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 93,534 | 1.03× |
| Bayern | 66,049 | 0.99× |
| Baden-Württemberg | 54,639 | 0.96× |
| Niedersachsen | 46,194 | 1.14× |
| Hessen | 30,522 | 0.96× |
| Rheinland-Pfalz | 24,968 | 1.2× |
| Sachsen | 20,546 | 1.01× |
| Berlin | 18,204 | 0.98× |
| Schleswig-Holstein | 14,846 | 0.99× |
| Brandenburg | 13,355 | 1.04× |
| Hamburg | 11,649 | 1.24× |
| Thüringen | 9,079 | 0.86× |
| Sachsen-Anhalt | 8,724 | 0.81× |
| Mecklenburg-Vorpommern | 6,328 | 0.8× |
| Saarland | 4,237 | 0.83× |
| Bremen | 4,110 | 1.16× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Denver Broncos | 98.34× | Sports |
| Minnesota Timberwolves | 66.44× | Sports |
| Cincinnati Bengals | 91.6× | Sports |
| Dallas Cowboys | 59.16× | Sports |
| San Francisco Giants | 118.31× | Sports |
| New York Giants | 75.45× | Sports |
| Tennessee Titans | 71.13× | Sports |
| New York Jets | 58.33× | Sports |
| Merchandising | 20× | Business & Career |
| Pittsburgh Steelers | 41.49× | Sports |
| Miami Dolphins | 39.53× | Sports |
| Chicago Bears | 40.78× | Sports |
| Tampa Bay Buccaneers | 35.25× | Sports |
| Minnesota Twins | 49.91× | Sports |
| Christian McCaffrey | 86.86× | Sports |
| Baltimore Ravens | 42.9× | Sports |
| Detroit Tigers | 82.26× | Sports |
| Green Bay Packers | 31.57× | Sports |
| Kansas City Chiefs | 27.62× | Sports |
| National Football League draft | 40.8× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.44 |
| Sports Activity | POWER | 1.27 |
| Travelling | THRILL | 1.24 |
| Risk Appetite | THRILL | 1.23 |
| Indulgence | JOY | 1.16 |
| Sustainability | BALANCE | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 78.2% |
| Mexico | 3.8% |
| Canada | 2.8% |
See San Francisco 49ers audiences in other countries
More American football audiences in Germany
- NFL (6,150,099)
- Super Bowl (1,966,255)
- O. J. Simpson (1,191,063)
- Travis Kelce (1,108,147)
- Jaden Smith (744,269)
Frequently asked questions
How many fans does San Francisco 49ers have in Germany?
San Francisco 49ers has an estimated audience of 415,563 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of San Francisco 49ers fans?
23.4% of San Francisco 49ers fans are female, 76.6% are male, with an average age of 32.1 years.
Which brands do San Francisco 49ers fans like most?
San Francisco 49ers fans show strongest brand affinity for Denver Broncos (98.34×), Minnesota Timberwolves (66.44×), and Cincinnati Bengals (91.6×) over the country average.
Where do San Francisco 49ers fans live in Germany?
San Francisco 49ers fans in Germany are most concentrated in Nordrhein-Westfalen (reach 93,534), Bayern (reach 66,049), and Baden-Württemberg (reach 54,639). These three regions account for the largest share of the active audience.
What other brands do San Francisco 49ers fans also like?
Beyond San Francisco 49ers itself, the audience over-indexes on Minnesota Timberwolves (66.44×), Cincinnati Bengals (91.6×), Dallas Cowboys (59.16×), and San Francisco Giants (118.31×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for San Francisco 49ers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.