New York Jets Audience in Germany

New York Jets has an estimated audience of 242,866 people in Germany. 27.3% are female, 72.7% are male, average age 32.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cleveland Browns, Indianapolis Colts, San Francisco 49ers, Buffalo Bills, Kansas City Chiefs.
The average New York Jets fan in Germany is 32.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cleveland Browns, Indianapolis Colts, San Francisco 49ers, with strongest over-indexing on Cleveland Browns (87.82× the country average). Demographically, the New York Jets audience skews more male with an average age of 32.5, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: American football
Demographics of New York Jets fans
| Metric | Value |
|---|---|
| Female | 27.3% |
| Male | 72.7% |
| Average age | 32.5 |
| Estimated audience size | 242,866 |
Audience persona
The typical New York Jets fan in Germany is more male, around 32.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Cleveland Browns.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 58,137 | 1.09× |
| Bayern | 45,128 | 1.16× |
| Baden-Württemberg | 34,358 | 1.04× |
| Niedersachsen | 25,804 | 1.09× |
| Hessen | 19,830 | 1.07× |
| Rheinland-Pfalz | 13,174 | 1.08× |
| Berlin | 11,132 | 1.03× |
| Sachsen | 10,933 | 0.92× |
| Schleswig-Holstein | 9,525 | 1.09× |
| Hamburg | 7,329 | 1.34× |
| Brandenburg | 6,359 | 0.84× |
| Thüringen | 5,050 | 0.82× |
| Mecklenburg-Vorpommern | 4,293 | 0.93× |
| Sachsen-Anhalt | 4,197 | 0.67× |
| Bremen | 2,296 | 1.11× |
| Saarland | 2,195 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cleveland Browns | 87.82× | Sports |
| Indianapolis Colts | 77.07× | Sports |
| San Francisco 49ers | 69.54× | Sports |
| Buffalo Bills | 52.47× | Sports |
| Kansas City Chiefs | 48.9× | Sports |
| Cincinnati Bengals | 75.79× | Sports |
| For sale by owner | 20× | Home & Garden |
| Jacksonville Jaguars | 80.16× | Sports |
| Baltimore Ravens | 60.25× | Sports |
| Tampa Bay Buccaneers | 45.24× | Sports |
| Arizona Cardinals | 70.57× | Sports |
| Pittsburgh Steelers | 46.69× | Sports |
| Houston Texans | 61.21× | Sports |
| Travis Kelce | 27× | Sports |
| Denver Broncos | 55.26× | Sports |
| Washington Commanders | 68.21× | Sports |
| Jackie Robinson | 193.2× | Sports |
| Green Bay Packers | 36.97× | Sports |
| NBA playoffs | 17.46× | Sports |
| DeAndre Hopkins | 125.56× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.52 |
| Risk Appetite | THRILL | 1.31 |
| Sports Activity | POWER | 1.26 |
| Sustainability | BALANCE | 1.24 |
| Patriotism | CONSERVATISM | 1.24 |
| Travelling | THRILL | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 82.5% |
| Canada | 2.9% |
| United Kingdom | 2.1% |
See New York Jets audiences in other countries
More American football audiences in Germany
- NFL (6,150,099)
- Super Bowl (1,966,255)
- O. J. Simpson (1,191,063)
- Travis Kelce (1,108,147)
- Jaden Smith (744,269)
Frequently asked questions
How many fans does New York Jets have in Germany?
New York Jets has an estimated audience of 242,866 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of New York Jets fans?
27.3% of New York Jets fans are female, 72.7% are male, with an average age of 32.5 years.
Which brands do New York Jets fans like most?
New York Jets fans show strongest brand affinity for Cleveland Browns (87.82×), Indianapolis Colts (77.07×), and San Francisco 49ers (69.54×) over the country average.
Where do New York Jets fans live in Germany?
New York Jets fans in Germany are most concentrated in Nordrhein-Westfalen (reach 58,137), Bayern (reach 45,128), and Baden-Württemberg (reach 34,358). These three regions account for the largest share of the active audience.
What other brands do New York Jets fans also like?
Beyond New York Jets itself, the audience over-indexes on Indianapolis Colts (77.07×), San Francisco 49ers (69.54×), Buffalo Bills (52.47×), and Kansas City Chiefs (48.9×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for New York Jets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.