A data profile of the people who buy, follow and care about Paris Basketball in United Kingdom — modelled from more than twelve digital signal sources. Paris Basketball has an estimated audience of 12,199 people in United Kingdom.
Paris Basketball has an estimated audience of 12,199 people in United Kingdom. 29.7% are female, 70.3% are male, average age 31.8. Top brand affinities: Old Dominion Monarchs basketball, FIBA EuroBasket, Tennessee Lady Volunteers basketball, Manchester United F.C., FIFA World Cup 2026.
Top brand affinities include Old Dominion Monarchs basketball, FIBA EuroBasket, Tennessee Lady Volunteers basketball, with strongest over-indexing on Old Dominion Monarchs basketball (331.03× the country average).
Demographically, the Paris Basketball audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality.
The typical Paris Basketball fan in United Kingdom is more male, around 31.8 years old, with strong Need for Security tendencies and a notable affinity for Old Dominion Monarchs basketball.
The key figures that characterise the Paris Basketball profile in United Kingdom.
29.7% are female, 70.3% are male, average age 31.8.
| Metric | Value |
|---|---|
| Female | 29.7% |
| Male | 70.3% |
| Average age | 31.8 |
| Estimated audience size | 12,199 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 28% | |
| 30-39 | 20% | |
| 40-49 | 10% | |
| 50+ | 8% |
of the worldwide Paris Basketball audience comes from United Kingdom.
| Country | Share |
|---|---|
| France | 51.1% |
| United States | 12.3% |
| Turkey | 5.7% |
The strongest cross-interests of the Paris Basketball audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Old Dominion Monarchs basketball | Sports | 331.03× | ||
| 02 | Tennessee Lady Volunteers basketball | Sports | 331.03× | ||
| 03 | FIBA EuroBasket | Sports | 88.02× | ||
| 04 | Anthony Davis (basketball) | Sports | 23.08× | ||
| 05 | Utah Jazz | Sports | 14.01× | ||
| 06 | WNBA | Sports | 13.65× | ||
| 07 | Los Angeles Clippers | Sports | 13.37× | ||
| 08 | Washington Wizards | Sports | 13.02× | ||
| 09 | New York Knicks | Sports | 10.31× | ||
| 10 | Chicago Bulls | Sports | 9.92× | ||
| 11 | Boston Celtics | Sports | 7.87× | ||
| 12 | NBA playoffs | Sports | 7.57× | ||
| 13 | NBA Finals | Sports | 5.82× | ||
| 14 | Sky Sport | Sports | 2.87× | ||
| 15 | Manchester City F.C. | Sports | 2.53× | ||
| 16 | Wembley Stadium | Sports | 2.38× | ||
| 17 | Manchester United F.C. | Sports | 2.31× | ||
| 18 | FIFA World Cup 2026 | Sports | 2.14× | ||
| 19 | BBC Sport | Sports | 2.12× | ||
| 20 | FIFA World Cup | Sports | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.57× | |
| Early Adopter Mentality | POWER | 1.27× | |
| Patriotism | CONSERVATISM | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.79× | |
| Community Orientation | OPEN | 0.82× | |
| DIY Mentality | THRILL | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Paris Basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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