Rascasse Audience Intelligence

Bli Bli, Queensland Audience in Indonesia

A data profile of the people who buy, follow and care about Bli Bli, Queensland in Indonesia — modelled from more than twelve digital signal sources. Bli Bli, Queensland has an estimated audience of 3,305,883 people in Indonesia.

#8among City in Indonesia
#36among POI in Indonesia
#50in Travel & Leisure

Bli Bli, Queensland has an estimated audience of 3,305,883 people in Indonesia. 44.3% are female, 55.7% are male, average age 29.8. Top brand affinities: Hypermarket, Lottery, Innovation, Smart TV, Life insurance.

Top brand affinities include Hypermarket, Lottery, Innovation, with strongest over-indexing on Hypermarket (1.57× the country average).

Demographically, the Bli Bli, Queensland audience skews more male with an average age of 29.8, and over-indexes on personality traits such as Convenience Orientation, Tradition.

The typical Bli Bli, Queensland fan in Indonesia is more male, around 29.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Hypermarket.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Bli Bli, Queensland profile in Indonesia.

Audience size
3.3M
in Indonesia
Gender
44.3%
55.7% male
Age
29.8
average years
Country rank
#598
POI in Indonesia
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bli Bli, Queensland fans

44.3% are female, 55.7% are male, average age 29.8.

Fig. 02

Gender split

44.3%
Female
55.7%
Male
Demographic split for Bli Bli, Queensland audience in Indonesia
MetricValue
Female44.3%
Male55.7%
Average age29.8
Estimated audience size3,305,883
Fig. 03

Age distribution

Ø 29.8
average years
Age distribution of the Bli Bli, Queensland audience in Indonesia
Age bracketShare%
16-1933%
20-2936%
30-3923%
40-496%
50+2%
Fig. 04

Worldwide distribution

97.6%

of the worldwide Bli Bli, Queensland audience comes from Indonesia.

Worldwide audience distribution share by country for Bli Bli, Queensland
CountryShare
Indonesia97.6%
Australia2.1%
Malaysia0.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bli Bli, Queensland audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bli Bli, Queensland audience
#·InterestCategoryAffinity×
01Smart TVTechnology & Electronics2.16×
02SweepstakesGames2.09×
03AS Monaco FCSports2.08×
04InnovationBusiness & Career1.75×
05Amazon Web ServicesTechnology & Electronics1.71×
06Travel insuranceTravel & Leisure1.70×
07WhiskyFood & Beverages1.67×
08LotteryGames1.65×
09Vehicle insuranceCars & Mobility1.63×
10Air purifierHome & Garden1.62×
11Health insuranceBusiness & Career1.60×
12HypermarketShopping1.57×
13Home automationTechnology & Electronics1.57×
14CrowdfundingBusiness & Career1.56×
15Renewable energyBusiness & Career1.55×
16Microwave ovenHome & Garden1.54×
17Solar energyHome & Garden1.54×
18Debit cardBusiness & Career1.52×
19Life insuranceBusiness & Career1.51×
20Apple TVMovies & TV1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bli Bli, Queensland audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bli Bli, Queensland audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.41×
TraditionCONSERVATISM1.29×
Quality AwarenessPREMIUM1.27×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bli Bli, Queensland audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.65×
Pet OwnershipJOY0.67×
ExtroversionTHRILL0.72×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Bli Bli, Queensland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →