A data profile of the people who buy, follow and care about Chat GPT in Ireland — modelled from more than twelve digital signal sources. Chat GPT has an estimated audience of 1,970,382 people in Ireland.
Chat GPT has an estimated audience of 1,970,382 people in Ireland. 52.5% are female, 47.5% are male, average age 34.2. Top brand affinities: Screwfix, Artificial intelligence, Mobile payment, Wearable technology, Innovation.
Top brand affinities include Screwfix, Artificial intelligence, Mobile payment, with strongest over-indexing on Screwfix (1.5× the country average).
Demographically, the Chat GPT audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.
The typical Chat GPT fan in Ireland is balanced, around 34.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Screwfix.
The key figures that characterise the Chat GPT profile in Ireland.
52.5% are female, 47.5% are male, average age 34.2.
| Metric | Value |
|---|---|
| Female | 52.5% |
| Male | 47.5% |
| Average age | 34.2 |
| Estimated audience size | 1,970,382 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 23% | |
| 30-39 | 23% | |
| 40-49 | 14% | |
| 50+ | 10% |
of the worldwide Chat GPT audience comes from Ireland.
| Country | Share |
|---|---|
| United States | 10.0% |
| Germany | 3.5% |
| France | 3.0% |
The strongest cross-interests of the Chat GPT audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wearable technology | Technology & Electronics | 4.60× | ||
| 02 | Mobile payment | Business & Career | 4.03× | ||
| 03 | Wearable computer | Technology & Electronics | 2.76× | ||
| 04 | Bitcoin | Business & Career | 2.66× | ||
| 05 | Smart device | Technology & Electronics | 2.26× | ||
| 06 | Artificial intelligence | Technology & Electronics | 2.21× | ||
| 07 | Data science | Business & Career | 2.17× | ||
| 08 | Retail banking | Business & Career | 1.96× | ||
| 09 | Innovation | Business & Career | 1.87× | ||
| 10 | Activity tracker | Technology & Electronics | 1.85× | ||
| 11 | JavaScript | Technology & Electronics | 1.71× | ||
| 12 | Employment website | Business & Career | 1.68× | ||
| 13 | Twitch | Games | 1.66× | ||
| 14 | Career development | Business & Career | 1.61× | ||
| 15 | Tesla Motors | Cars & Mobility | 1.61× | ||
| 16 | Ladbrokes | Games | 1.56× | ||
| 17 | Smartwatch | Technology & Electronics | 1.54× | ||
| 18 | Credit (finance) | Business & Career | 1.53× | ||
| 19 | Stock exchange | Business & Career | 1.52× | ||
| 20 | Screwfix | Home & Garden | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 2.24× | |
| Career Orientation | POWER | 1.56× | |
| Quality Awareness | PREMIUM | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.79× | |
| Spirituality | BALANCE | 0.85× | |
| Price Sensitivity | PREMIUM | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Ireland who actively search for Chat GPT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Ireland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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