A data profile of the people who buy, follow and care about Chat GPT in Netherlands — modelled from more than twelve digital signal sources. Chat GPT has an estimated audience of 2,543,691 people in Netherlands.
The average Chat GPT fan in Netherlands is 35.5 years old, more male, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, North Brabant.
Top brand affinities include Algemeen Dagblad, Telegram, Local news, with strongest over-indexing on Algemeen Dagblad (2.57× the country average).
Demographically, the Chat GPT audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
The typical Chat GPT fan in Netherlands is more male, around 35.5 years old, with strong Career Orientation tendencies and a notable affinity for Algemeen Dagblad.
The key figures that characterise the Chat GPT profile in Netherlands.
38.6% are female, 61.4% are male, average age 35.5.
| Metric | Value |
|---|---|
| Female | 38.6% |
| Male | 61.4% |
| Average age | 35.5 |
| Estimated audience size | 2,543,691 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 36% | |
| 30-39 | 14% | |
| 40-49 | 15% | |
| 50+ | 14% |
of the worldwide Chat GPT audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 10.0% |
| Germany | 3.5% |
| France | 3.0% |
Where the Chat GPT audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Holland | ~700K | 1.42× | |
| 02 | Zuid-Holland | ~700K | 1.18× | |
| 03 | North Brabant | ~500K | 1.13× | |
| 04 | Limburg | ~200K | 1.09× | |
| 05 | Overijssel | ~200K | 1.01× | |
| 06 | Groningen | ~90K | 0.98× | |
| 07 | Gelderland | ~300K | 0.94× | |
| 08 | Flevoland | ~70K | 0.92× | |
| 09 | Friesland | ~70K | 0.77× | |
| 10 | Drenthe | ~40K | 0.57× |
The strongest cross-interests of the Chat GPT audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Burak Özçivit | Fashion & Accessoires | 15.66× | ||
| 02 | Cyberpunk 2077 | Games | 11.84× | ||
| 03 | The Verge | Technology & Electronics | 8.11× | ||
| 04 | Assassin's Creed | Games | 6.45× | ||
| 05 | Hello Kitty | Kids & Family | 6.25× | ||
| 06 | Local news | News | 5.88× | ||
| 07 | Telegram | Internet & Social Media | 5.53× | ||
| 08 | Elle Fanning | Movies & TV | 4.95× | ||
| 09 | Online chat | Technology & Electronics | 3.83× | ||
| 10 | Innovation | Business & Career | 3.16× | ||
| 11 | GitHub | Internet & Social Media | 2.76× | ||
| 12 | Algemeen Dagblad | News | 2.57× | ||
| 13 | Career development | Business & Career | 2.36× | ||
| 14 | Artificial intelligence | Technology & Electronics | 2.35× | ||
| 15 | Indeed.com | Business & Career | 2.07× | ||
| 16 | Instant messaging | Internet & Social Media | 2.01× | ||
| 17 | Internet & Social Media | 1.65× | |||
| 18 | Internet & Social Media | 1.58× | |||
| 19 | Online newspaper | News | 1.53× | ||
| 20 | Rabobank | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.84× | |
| Early Adopter Mentality | POWER | 1.78× | |
| Individualism | JOY | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.86× | |
| Design Affinity | PREMIUM | 0.86× | |
| DIY Mentality | THRILL | 0.89× |
Chat GPT's target market in Netherlands covers an estimated 2,543,691 people, concentrated in Zuid-Holland and North Holland.
38.6% of the Chat GPT audience are female, 61.4% are male, with an average age of 35.5 years.
Chat GPT fans show strongest brand affinity for Algemeen Dagblad (2.57×), Telegram (5.53×), and Local news (5.88×) over the country average.
Chat GPT fans in Netherlands are most concentrated in Zuid-Holland (reach ~700K), North Holland (reach ~700K), and North Brabant (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Chat GPT itself, the audience over-indexes on Telegram (5.53×), Local news (5.88×), Online chat (3.83×), and WhatsApp (1.65×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Chat GPT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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