A data profile of the people who buy, follow and care about Heart (novel) in Ireland — modelled from more than twelve digital signal sources. Heart (novel) has an estimated audience of 770,322 people in Ireland.
Heart (novel) has an estimated audience of 770,322 people in Ireland. Top brand affinities: Birkenstock, Acupuncture, Traditional medicine, Christmas decoration, Aromatherapy.
Top brand affinities include Birkenstock, Acupuncture, Traditional medicine, with strongest over-indexing on Birkenstock (1.51× the country average).
The typical Heart (novel) fan in Ireland shows strong Tradition tendencies and a notable affinity for Birkenstock.
The key figures that characterise the Heart (novel) profile in Ireland.
| Metric | Value |
|---|---|
| Estimated audience size | 770,322 |
of the worldwide Heart (novel) audience comes from Ireland.
| Country | Share |
|---|---|
| United States | 25.6% |
| India | 6.6% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Heart (novel) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Organic certification | Food & Beverages | 1.75× | ||
| 02 | Gut flora | Health | 1.73× | ||
| 03 | Omega-3 fatty acid | Health | 1.71× | ||
| 04 | Food intolerance | Food & Beverages | 1.69× | ||
| 05 | Aromatherapy | Home & Garden | 1.62× | ||
| 06 | Pollen | Health | 1.61× | ||
| 07 | Traditional medicine | Health | 1.60× | ||
| 08 | Acupuncture | Health | 1.58× | ||
| 09 | Tinnitus | Health | 1.56× | ||
| 10 | Royal family | Politics & Society | 1.54× | ||
| 11 | Diabetes mellitus type 2 awareness | Health | 1.54× | ||
| 12 | Ayurveda | Health | 1.54× | ||
| 13 | Babysitting | Kids & Family | 1.54× | ||
| 14 | Children's rights | Kids & Family | 1.53× | ||
| 15 | Medicinal plants | Health | 1.52× | ||
| 16 | Baking powder | Food & Beverages | 1.52× | ||
| 17 | Birkenstock | Fashion & Accessoires | 1.51× | ||
| 18 | Christmas decoration | Home & Garden | 1.51× | ||
| 19 | Coconut oil | Food & Beverages | 1.51× | ||
| 20 | Elderly care | Health | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.38× | |
| Family Orientation | CONSERVATISM | 1.37× | |
| Convenience Orientation | PREMIUM | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.80× | |
| Early Adopter Mentality | POWER | 0.81× | |
| Pet Ownership | JOY | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Ireland who actively search for Heart (novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Ireland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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