A data profile of the people who buy, follow and care about Heart (novel) in Italy — modelled from more than twelve digital signal sources. Heart (novel) has an estimated audience of 7,595,864 people in Italy.
Heart (novel) has an estimated audience of 7,595,864 people in Italy. Top brand affinities: SuperEnalotto, corriere dello sport, WhatsApp, Wikipedia, Singer-songwriter.
Top brand affinities include SuperEnalotto, corriere dello sport, WhatsApp, with strongest over-indexing on SuperEnalotto (8.71× the country average).
The typical Heart (novel) fan in Italy shows strong Indulgence tendencies and a notable affinity for SuperEnalotto.
The key figures that characterise the Heart (novel) profile in Italy.
| Metric | Value |
|---|---|
| Estimated audience size | 7,595,864 |
of the worldwide Heart (novel) audience comes from Italy.
| Country | Share |
|---|---|
| United States | 25.6% |
| India | 6.6% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Heart (novel) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | SuperEnalotto | Games | 8.71× | ||
| 02 | Diabetes mellitus awareness | Health | 6.51× | ||
| 03 | Sports medicine | Health | 4.67× | ||
| 04 | PubMed | Internet & Social Media | 4.38× | ||
| 05 | Vatican City | Travel & Leisure | 4.29× | ||
| 06 | Wikipedia | Internet & Social Media | 3.04× | ||
| 07 | corriere dello sport | Sports | 3.00× | ||
| 08 | Satire | Literature | 2.73× | ||
| 09 | Adriatic Sea | Travel & Leisure | 2.66× | ||
| 10 | Mediaset | Technology & Electronics | 2.51× | ||
| 11 | Singer-songwriter | Music & Radio | 2.35× | ||
| 12 | Champagne | Food & Beverages | 2.13× | ||
| 13 | Internet & Social Media | 2.05× | |||
| 14 | Genetics | Kids & Family | 1.95× | ||
| 15 | Travel website | Travel & Leisure | 1.88× | ||
| 16 | Coop | Food & Beverages | 1.79× | ||
| 17 | Volunteering | Politics & Society | 1.73× | ||
| 18 | Sky TG24 | Movies & TV | 1.73× | ||
| 19 | Personal finance | Business & Career | 1.69× | ||
| 20 | Financial services | Business & Career | 1.66× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.34× | |
| Patriotism | CONSERVATISM | 1.31× | |
| Spirituality | BALANCE | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.83× | |
| Risk Appetite | THRILL | 0.86× | |
| Mindfulness | BALANCE | 0.88× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Heart (novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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