A data profile of the people who buy, follow and care about Heart (novel) in Canada — modelled from more than twelve digital signal sources. Heart (novel) has an estimated audience of 5,454,507 people in Canada.
Heart (novel) has an estimated audience of 5,454,507 people in Canada. Top brand affinities: Real estate broker, Real property, Dollarama, Tinder, Sarcasm.
Top brand affinities include Real estate broker, Real property, Dollarama, with strongest over-indexing on Real estate broker (1.82× the country average).
The typical Heart (novel) fan in Canada shows strong Tradition tendencies and a notable affinity for Real estate broker.
The key figures that characterise the Heart (novel) profile in Canada.
| Metric | Value |
|---|---|
| Estimated audience size | 5,454,507 |
of the worldwide Heart (novel) audience comes from Canada.
| Country | Share |
|---|---|
| United States | 25.6% |
| India | 6.6% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Heart (novel) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tinder | Internet & Social Media | 3.50× | ||
| 02 | NATO | Politics & Society | 3.50× | ||
| 03 | Hyaluronan | Beauty & Wellness | 3.30× | ||
| 04 | Hormone | Health | 2.80× | ||
| 05 | Arthritis awareness | Health | 2.48× | ||
| 06 | Sarcasm | Politics & Society | 2.23× | ||
| 07 | Bored Panda | Internet & Social Media | 1.86× | ||
| 08 | Real estate broker | Home & Garden | 1.82× | ||
| 09 | Blanket | Home & Garden | 1.79× | ||
| 10 | Real property | Home & Garden | 1.75× | ||
| 11 | Catholic Church | Politics & Society | 1.71× | ||
| 12 | YouTube Music | Internet & Social Media | 1.70× | ||
| 13 | Microwave oven | Home & Garden | 1.66× | ||
| 14 | Wealth management | Business & Career | 1.64× | ||
| 15 | Western Union | Business & Career | 1.63× | ||
| 16 | Dentistry | Business & Career | 1.59× | ||
| 17 | Sustainable energy | Home & Garden | 1.57× | ||
| 18 | Bruce Willis | Movies & TV | 1.55× | ||
| 19 | Dollarama | Shopping | 1.52× | ||
| 20 | HomeSense | Home & Garden | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.39× | |
| Family Orientation | CONSERVATISM | 1.37× | |
| Quality Awareness | PREMIUM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.86× | |
| Risk Appetite | THRILL | 0.86× | |
| Luxury Orientation | PREMIUM | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Canada who actively search for Heart (novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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