Rascasse Audience Intelligence

Real estate broker Audience in Canada

A data profile of the people who buy, follow and care about Real estate broker in Canada — modelled from more than twelve digital signal sources. Real estate broker has an estimated audience of 5,709,637 people in Canada.

The average Real estate broker fan in Canada is 40.7 years old, more female, and lives primarily in Ontario.

The audience is concentrated in Ontario, Quebec, British Columbia.

Top brand affinities include Heart (novel), Saturday, Open plan, with strongest over-indexing on Heart (novel) (1.82× the country average).

Demographically, the Real estate broker audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Sustainability, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.

The typical Real estate broker fan in Canada is more female, around 40.7 years old, with strong Sustainability tendencies and a notable affinity for Heart (novel).

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Real estate broker profile in Canada.

Audience size
5.7M
in Canada
Gender
55.7%
44.3% male
Age
40.7
average years
Country rank
#397
Topic in Canada
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Real estate broker fans

55.7% are female, 44.3% are male, average age 40.7.

Fig. 02

Gender split

55.7%
Female
44.3%
Male
Demographic split for Real estate broker audience in Canada
MetricValue
Female55.7%
Male44.3%
Average age40.7
Estimated audience size5,709,637
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Real estate broker audience in Canada
Age bracketShare%
16-1916%
20-2919%
30-3921%
40-4923%
50+22%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Real estate broker audience comes from Canada.

Worldwide audience distribution share by country for Real estate broker
CountryShare
United States39.3%
Canada4.0%
Germany3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Canada average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Real estate broker audience in Canada is strongest.

Fig. 05

Top regions by affinity

Real estate broker fans by region: top regions in Canada
#RegionReachAffinity×
01Ontario~4.5M2.54×
02British Columbia~1M1.39×
03Alberta~800K1.06×
04Quebec~1.5M0.96×
05Prince Edward Island~30K0.96×
06Manitoba~200K0.93×
07Saskatchewan~200K0.91×
08Newfoundland and Labrador~80K0.91×
09Nova Scotia~200K0.89×
10New Brunswick~100K0.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Real estate broker audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Real estate broker audience
#·InterestCategoryAffinity×
01Open planHome & Garden3.16×
02Genesis (band)Music & Radio2.37×
03TrollInternet & Social Media2.31×
04Easy (store)Home & Garden1.98×
05Lights (musician)Music & Radio1.93×
06SaturdayHome & Garden1.90×
07WikiaInternet & Social Media1.85×
08Heart (novel)Literature1.82×
09Rings of SaturnTravel & Leisure1.80×
10VillageTravel & Leisure1.78×
11WednesdayHome & Garden1.78×
12TuesdayKids & Family1.69×
13Short Message ServiceTechnology & Electronics1.68×
14Top-level domainTechnology & Electronics1.66×
15Family (biology)Kids & Family1.65×
16Exhibition gameGames1.65×
17FridayBusiness & Career1.62×
18White (Color)Home & Garden1.57×
19Porter (band)Music & Radio1.55×
20WeekBusiness & Career1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Real estate broker audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Real estate broker audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.22×
PatriotismCONSERVATISM1.06×
Design AffinityPREMIUM1.05×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Real estate broker audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.75×
Career OrientationPOWER0.80×
Social Media UsageJOY0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Real estate broker have in Canada?

Real estate broker has an estimated audience of 5,709,637 people in Canada, concentrated in Ontario and Quebec.

02

What is the gender split and age of Real estate broker fans?

55.7% of Real estate broker fans are female, 44.3% are male, with an average age of 40.7 years.

03

Which brands do Real estate broker fans like most?

Real estate broker fans show strongest brand affinity for Heart (novel) (1.82×), Saturday (1.9×), and Open plan (3.16×) over the country average.

04

Where do Real estate broker fans live in Canada?

Real estate broker fans in Canada are most concentrated in Ontario (reach ~4.5M), Quebec (reach ~1.5M), and British Columbia (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Real estate broker fans also like?

Beyond Real estate broker itself, the audience over-indexes on Saturday (1.9×), Open plan (3.16×), Rings of Saturn (1.8×), and Porter (band) (1.55×) compared to the Canada average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Canada who actively search for Real estate broker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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