A data profile of the people who buy, follow and care about Real estate broker in France — modelled from more than twelve digital signal sources. Real estate broker has an estimated audience of 2,762,857 people in France.
The average Real estate broker fan in France is 43.2 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
Top brand affinities include First-time buyer, Landscaping, Starter home, with strongest over-indexing on First-time buyer (7.34× the country average).
Demographically, the Real estate broker audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Real estate broker fan in France is balanced, around 43.2 years old, with strong Design Affinity tendencies and a notable affinity for First-time buyer.
The key figures that characterise the Real estate broker profile in France.
53.7% are female, 46.3% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 43.2 |
| Estimated audience size | 2,762,857 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 28% |
of the worldwide Real estate broker audience comes from France.
| Country | Share |
|---|---|
| United States | 39.3% |
| Canada | 4.0% |
| Germany | 3.1% |
Where the Real estate broker audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~600K | 1.27× | |
| 02 | Corsica | ~10K | 1.09× | |
| 03 | Bourgogne-Franche-Comté | ~100K | 1.02× | |
| 04 | Centre-Val de Loire | ~100K | 1.02× | |
| 05 | Normandy | ~100K | 1.00× | |
| 06 | Provence-Alpes-Côte d'Azur | ~200K | 0.99× | |
| 07 | Brittany | ~100K | 0.98× | |
| 08 | Pays de la Loire | ~100K | 0.97× | |
| 09 | Grand Est | ~200K | 0.96× | |
| 10 | Hauts-de-France | ~200K | 0.95× | |
| 11 | Nouvelle-Aquitaine | ~200K | 0.95× | |
| 12 | Occitanie | ~200K | 0.95× | |
| 13 | Auvergne-Rhône-Alpes | ~300K | 0.94× |
The strongest cross-interests of the Real estate broker audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Real estate economics | Business & Career | 8.10× | ||
| 02 | Property finder | Home & Garden | 7.72× | ||
| 03 | First-time buyer | Shopping | 7.34× | ||
| 04 | Starter home | Home & Garden | 7.31× | ||
| 05 | Wardrobe | Fashion & Accessoires | 6.62× | ||
| 06 | Landscape design | Business & Career | 6.60× | ||
| 07 | Immobilien | Business & Career | 6.47× | ||
| 08 | Return on investment | Business & Career | 6.45× | ||
| 09 | Mortgage calculator | Home & Garden | 6.41× | ||
| 10 | Landscaping | Home & Garden | 6.06× | ||
| 11 | Century 21 | Home & Garden | 5.52× | ||
| 12 | Housing estate | Home & Garden | 5.45× | ||
| 13 | Garden furniture | Home & Garden | 4.72× | ||
| 14 | Home repair | Home & Garden | 4.41× | ||
| 15 | Home construction | Home & Garden | 4.21× | ||
| 16 | Ornamental plant | Home & Garden | 4.16× | ||
| 17 | Home Interior Design | Home & Garden | 4.14× | ||
| 18 | Real estate development | Business & Career | 3.79× | ||
| 19 | Decoration | Home & Garden | 3.61× | ||
| 20 | Investment | Business & Career | 2.85× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.54× | |
| Luxury Orientation | PREMIUM | 1.36× | |
| Quality Awareness | PREMIUM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.60× | |
| Patriotism | CONSERVATISM | 0.60× | |
| Tradition | CONSERVATISM | 0.61× |
Real estate broker has an estimated audience of 2,762,857 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
53.7% of Real estate broker fans are female, 46.3% are male, with an average age of 43.2 years.
Real estate broker fans show strongest brand affinity for First-time buyer (7.34×), Landscaping (6.06×), and Starter home (7.31×) over the country average.
Real estate broker fans in France are most concentrated in Île-de-France (reach ~600K), Auvergne-Rhône-Alpes (reach ~300K), and Hauts-de-France (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Real estate broker itself, the audience over-indexes on Landscaping (6.06×), Starter home (7.31×), Property finder (7.72×), and Landscape design (6.6×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Real estate broker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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