A data profile of the people who buy, follow and care about Investment in France — modelled from more than twelve digital signal sources. Investment has an estimated audience of 9,611,004 people in France.
The average Investment fan in France is 45.6 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Provence-Alpes-Côte d'Azur.
Top brand affinities include Love & Sex, Christmas Gift, Christmas tree, with strongest over-indexing on Love & Sex (221.14× the country average).
Demographically, the Investment audience skews balanced with an average age of 45.6, and over-indexes on personality traits such as Mindfulness, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Investment fan in France is balanced, around 45.6 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Investment profile in France.
46.2% are female, 53.8% are male, average age 45.6.
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 45.6 |
| Estimated audience size | 9,611,004 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 36% |
of the worldwide Investment audience comes from France.
| Country | Share |
|---|---|
| United States | 17.5% |
| Brazil | 5.4% |
| Japan | 4.3% |
Where the Investment audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~2.5M | 1.53× | |
| 02 | Provence-Alpes-Côte d'Azur | ~1M | 1.53× | |
| 03 | Grand Est | ~900K | 1.16× | |
| 04 | Occitanie | ~900K | 1.05× | |
| 05 | Auvergne-Rhône-Alpes | ~1M | 1.04× | |
| 06 | Bourgogne-Franche-Comté | ~400K | 1.04× | |
| 07 | Nouvelle-Aquitaine | ~800K | 1.00× | |
| 08 | Hauts-de-France | ~800K | 0.90× | |
| 09 | Pays de la Loire | ~400K | 0.79× | |
| 10 | Normandy | ~400K | 0.78× | |
| 11 | Centre-Val de Loire | ~300K | 0.78× | |
| 12 | Brittany | ~400K | 0.76× | |
| 13 | Corsica | ~40K | 0.75× |
The strongest cross-interests of the Investment audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 221.14× | ||
| 02 | Selfridges | Shopping | 177.01× | ||
| 03 | Christmas tree | Kids & Family | 21.99× | ||
| 04 | Christmas Gift | Kids & Family | 21.77× | ||
| 05 | Girl power | Politics & Society | 15.65× | ||
| 06 | Broadcasting of sports events | Movies & TV | 10.75× | ||
| 07 | Dentistry | Business & Career | 10.33× | ||
| 08 | Breast Cancer awareness | Health | 9.93× | ||
| 09 | Kitchen garden | Home & Garden | 9.50× | ||
| 10 | Zoom lens | Technology & Electronics | 8.56× | ||
| 11 | Sustainable products | Politics & Society | 8.44× | ||
| 12 | Hormone | Health | 5.81× | ||
| 13 | Real estate investing | Business & Career | 3.75× | ||
| 14 | Permanent residency | Business & Career | 3.31× | ||
| 15 | Mortgage loans | Business & Career | 3.08× | ||
| 16 | Innovation | Business & Career | 2.12× | ||
| 17 | Apartment | Business & Career | 1.94× | ||
| 18 | Personal finance | Business & Career | 1.88× | ||
| 19 | Internet & Social Media | 1.62× | |||
| 20 | Renovation | Home & Garden | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.38× | |
| Career Orientation | POWER | 1.98× | |
| Patriotism | CONSERVATISM | 1.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.87× | |
| Healthy Lifestyle | BALANCE | 0.88× | |
| Creativity | OPEN | 0.88× |
Investment has an estimated audience of 9,611,004 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
46.2% of Investment fans are female, 53.8% are male, with an average age of 45.6 years.
Investment fans show strongest brand affinity for Love & Sex (221.14×), Christmas Gift (21.77×), and Christmas tree (21.99×) over the country average.
Investment fans in France are most concentrated in Île-de-France (reach ~2.5M), Auvergne-Rhône-Alpes (reach ~1M), and Provence-Alpes-Côte d'Azur (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Investment itself, the audience over-indexes on Christmas Gift (21.77×), Christmas tree (21.99×), Kitchen garden (9.5×), and Broadcasting of sports events (10.75×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Investment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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