A data profile of the people who buy, follow and care about Heart (novel) in India — modelled from more than twelve digital signal sources. Heart (novel) has an estimated audience of 14,512,860 people in India.
Heart (novel) has an estimated audience of 14,512,860 people in India. Top brand affinities: Tinder, Edward Norton, truecaller, Young's, Rey Mysterio.
Top brand affinities include Tinder, Edward Norton, truecaller, with strongest over-indexing on Tinder (81.97× the country average).
The typical Heart (novel) fan in India shows strong Indulgence tendencies and a notable affinity for Tinder.
The key figures that characterise the Heart (novel) profile in India.
| Metric | Value |
|---|---|
| Estimated audience size | 14,512,860 |
of the worldwide Heart (novel) audience comes from India.
| Country | Share |
|---|---|
| United States | 25.6% |
| India | 6.6% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Heart (novel) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tinder | Internet & Social Media | 81.97× | ||
| 02 | Player versus player | Games | 29.66× | ||
| 03 | Edward Norton | Movies & TV | 20.00× | ||
| 04 | Rey Mysterio | Sports | 20.00× | ||
| 05 | Coconut milk | Food & Beverages | 15.36× | ||
| 06 | Manual transmission | Cars & Mobility | 14.74× | ||
| 07 | Automatic transmission | Cars & Mobility | 13.36× | ||
| 08 | Smart city | Technology & Electronics | 7.71× | ||
| 09 | truecaller | Internet & Social Media | 7.15× | ||
| 10 | SEMrush | Internet & Social Media | 6.37× | ||
| 11 | State school | Kids & Family | 5.59× | ||
| 12 | Automated teller machine | Business & Career | 5.41× | ||
| 13 | Cruelty-free | Beauty & Wellness | 5.24× | ||
| 14 | Jim Carrey | Movies & TV | 4.72× | ||
| 15 | Young's | Food & Beverages | 4.45× | ||
| 16 | Zoom! | Business & Career | 3.12× | ||
| 17 | Sarcasm | Politics & Society | 3.09× | ||
| 18 | Roman Reigns | Sports | 2.82× | ||
| 19 | Real property | Home & Garden | 1.97× | ||
| 20 | Anthropology | Business & Career | 1.88× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.38× | |
| Convenience Orientation | PREMIUM | 1.34× | |
| Tradition | CONSERVATISM | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.81× | |
| Luxury Orientation | PREMIUM | 0.89× | |
| Extroversion | THRILL | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Heart (novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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