Heart (novel) Audience in United Kingdom

Heart (novel) has an estimated audience of 10,367,707 people in United Kingdom. Top brand affinities: Daily Star (United Kingdom), Rachel Weisz, Linux, Lily James, Bruce Willis.
Top brand affinities include Daily Star (United Kingdom), Rachel Weisz, Linux, with strongest over-indexing on Daily Star (United Kingdom) (30× the country average).
Category: Literature · Type: Topic
Demographics of Heart (novel) fans
| Metric | Value |
|---|---|
| Estimated audience size | 10,367,707 |
Audience persona
The typical Heart (novel) fan in United Kingdom shows strong Indulgence tendencies and a notable affinity for Daily Star (United Kingdom).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Daily Star (United Kingdom) | 30× | News |
| Rachel Weisz | 18.75× | Movies & TV |
| Linux | 7.14× | Technology & Electronics |
| Lily James | 10.49× | Movies & TV |
| Bruce Willis | 6.9× | Movies & TV |
| Jude Law | 11.67× | Movies & TV |
| Nicolas Cage | 12.67× | Movies & TV |
| Sports nutrition | 7.88× | Food & Beverages |
| Daily Express | 2.4× | News |
| Diabetes mellitus awareness | 5.99× | Health |
| Wella Professionals | 31.34× | Beauty & Wellness |
| Drinking establishment | 5.08× | Food & Beverages |
| Liverpool Echo | 2.74× | News |
| Liam Neeson | 5.22× | Movies & TV |
| Tax refund | 4.76× | Business & Career |
| Gwendoline Christie | 8.77× | Movies & TV |
| Destination spa | 5.88× | Health |
| Sapphire | 6.56× | Fashion & Accessoires |
| Weddings | 1.9× | Kids & Family |
| Carey Mulligan | 7.89× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.1 |
| Convenience Orientation | PREMIUM | 1.07 |
| Family Orientation | CONSERVATISM | 1.05 |
| Luxury Orientation | PREMIUM | 1.02 |
| Creativity | OPEN | 1.01 |
| Individualism | JOY | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.6% |
| India | 6.6% |
| United Kingdom | 4.7% |
See Heart (novel) audiences in other countries
More Literature audiences in United Kingdom
- Food and drink (40,038,753)
- Arts and music (39,614,473)
- Shopping (38,059,513)
- Music (37,354,190)
- Food (36,602,968)
How to read this data
Audience size is the estimated number of people in United Kingdom who actively search for Heart (novel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.