A data profile of the people who buy, follow and care about Biodiversity in India — modelled from more than twelve digital signal sources. Biodiversity has an estimated audience of 5,325,911 people in India.
The average Biodiversity fan in India is 34.3 years old, more male, and lives primarily in Uttar Pradesh.
The audience is concentrated in Uttar Pradesh, Maharashtra, Telangana.
The key figures that characterise the Biodiversity profile in India.
24.6% are female, 75.4% are male, average age 34.3.
| Metric | Value |
|---|---|
| Female | 24.6% |
| Male | 75.4% |
| Average age | 34.3 |
| Estimated audience size | 5,325,911 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 12% |
of the worldwide Biodiversity audience comes from India.
| Country | Share |
|---|---|
| India | 21.5% |
| United States | 14.3% |
| South Africa | 3.8% |
Where the Biodiversity audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arunachal Pradesh | ~6K | 1.94× | |
| 02 | Meghalaya | ~10K | 1.84× | |
| 03 | Telangana | ~100K | 1.78× | |
| 04 | Chhattisgarh | ~40K | 1.28× | |
| 05 | Jammu and Kashmir | ~30K | 1.24× | |
| 06 | Nagaland | ~5K | 1.24× | |
| 07 | Uttarakhand | ~30K | 1.12× | |
| 08 | Sikkim | ~3K | 1.12× | |
| 09 | Himachal Pradesh | ~20K | 1.07× | |
| 10 | Manipur | ~7K | 1.07× | |
| 11 | Mizoram | ~4K | 1.05× | |
| 12 | Tripura | ~7K | 1.03× | |
| 13 | Odisha | ~60K | 1.01× | |
| 14 | Assam | ~50K | 1.01× | |
| 15 | Punjab (region) | ~60K | 0.91× | |
| 16 | Madhya Pradesh | ~90K | 0.89× | |
| 17 | Tamil Nadu | ~100K | 0.87× | |
| 18 | Jharkhand | ~40K | 0.87× | |
| 19 | Goa | ~5K | 0.86× | |
| 20 | Andhra Pradesh | ~50K | 0.84× | |
| 21 | Bihar | ~80K | 0.73× | |
| 22 | Uttar Pradesh | ~200K | 0.72× | |
| 23 | Maharashtra | ~200K | 0.69× | |
| 24 | Haryana | ~50K | 0.67× | |
| 25 | Kerala | ~50K | 0.62× | |
| 26 | Rajasthan | ~70K | 0.58× | |
| 27 | Karnataka | ~70K | 0.57× | |
| 28 | West Bengal | ~90K | 0.54× | |
| 29 | Gujarat | ~50K | 0.35× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Biodiversity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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