Rascasse Audience Intelligence

Korean cuisine Audience in India

A data profile of the people who buy, follow and care about Korean cuisine in India — modelled from more than twelve digital signal sources. Korean cuisine has an estimated audience of 3,556,619 people in India.

#15among Cuisine in India#1141among Topic in India#104in Food & Beverages

The average Korean cuisine fan in India is 34.0 years old, more male, and lives primarily in Maharashtra.

The audience is concentrated in Maharashtra, Karnataka, Gujarat.

Category: Food & Beverages · Type: Topic · Subtype: Cuisine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Korean cuisine profile in India.

Audience size
3.6M
in India
Gender
34.1%♀
65.9% male
Age
34.0
average years
Country rank
#1741
Topic in India
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Korean cuisine fans

34.1% are female, 65.9% are male, average age 34.0.

Fig. 02

Gender split

34.1%
Female
65.9%
Male
Demographic split for Korean cuisine audience in India
MetricValue
Female34.1%
Male65.9%
Average age34.0
Estimated audience size3,556,619
Fig. 03

Age distribution

Ø 34.0
average years
Age distribution of the Korean cuisine audience in India
Age bracketShare%
16-1929%
20-2928%
30-3920%
40-4913%
50+11%
Fig. 04

Worldwide distribution

2.6%

of the worldwide Korean cuisine audience comes from India.

Worldwide audience distribution share by country for Korean cuisine
CountryShare
China18.2%
Japan13.4%
United States7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the India average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Korean cuisine audience in India is strongest.

Fig. 05

Top regions by affinity

Korean cuisine fans by region: top regions in India
#RegionReachAffinity×
01Manipur~8K1.91×
02Meghalaya~7K1.83×
03Nagaland~4K1.80×
04Arunachal Pradesh~3K1.52×
05Sikkim~2K1.35×
06Goa~4K1.16×
07Mizoram~3K1.14×
08Karnataka~100K1.10×
09Tripura~5K1.04×
10Assam~40K1.03×
11Maharashtra~200K0.97×
12Gujarat~100K0.96×
13Tamil Nadu~80K0.96×
14Uttarakhand~20K0.92×
15West Bengal~90K0.83×
16Kerala~40K0.78×
17Haryana~30K0.73×
18Telangana~40K0.71×
19Himachal Pradesh~10K0.70×
20Punjab (region)~30K0.69×
21Andhra Pradesh~30K0.69×
22Odisha~30K0.68×
23Jharkhand~20K0.65×
24Chhattisgarh~10K0.65×
25Jammu and Kashmir~10K0.60×
26Uttar Pradesh~90K0.53×
27Rajasthan~40K0.49×
28Madhya Pradesh~30K0.49×
29Bihar~30K0.44×
Appendix

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Related profiles, rankings and the same audience in other markets.

More Cuisine audiences in India

See Korean cuisine audiences in other countries

How to read this data

Audience size is the estimated number of people in India who actively search for Korean cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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