Aosta Valley Audience in Italy

Aosta Valley has an estimated audience of 16,425,613 people in Italy. 54.0% are female, 46.0% are male, average age 41.9. Top brand affinities: Kansas City Royals.

Top brand affinities include Kansas City Royals, with strongest over-indexing on Kansas City Royals (1.53× the country average). Demographically, the Aosta Valley audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Convenience Orientation, Need for Security.

Category: Travel & Leisure · Type: POI

Demographics of Aosta Valley fans

Demographic split for Aosta Valley audience in Italy
MetricValue
Female54.0%
Male46.0%
Average age41.9
Estimated audience size16,425,613

Audience persona

The typical Aosta Valley fan in Italy is balanced, around 41.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Kansas City Royals.

Top brand affinities of Aosta Valley fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Aosta Valley audience
BrandAffinityCategory
Kansas City Royals1.53×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Aosta Valley audience
TraitClusterScore
Convenience OrientationPREMIUM1.27
Need for SecurityCONSERVATISM1.23
Career OrientationPOWER1.2
SpiritualityBALANCE1.18
TraditionCONSERVATISM1.18
Community OrientationOPEN1.14

Worldwide distribution

Worldwide audience distribution share by country for Aosta Valley
CountryShare
Italy88.1%
United States2.9%
France2.3%

See Aosta Valley audiences in other countries

More Travel & Leisure audiences in Italy

How to read this data

Audience size is the estimated number of people in Italy who actively search for Aosta Valley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.