A data profile of the people who buy, follow and care about Master's degree in Italy — modelled from more than twelve digital signal sources. Master's degree has an estimated audience of 4,511,875 people in Italy.
The average Master's degree fan in Italy is 39.2 years old, more female, and lives primarily in Lombardy.
The audience is concentrated in Lombardy, Lazio, Campania.
The key figures that characterise the Master's degree profile in Italy.
57.4% are female, 42.6% are male, average age 39.2.
| Metric | Value |
|---|---|
| Female | 57.4% |
| Male | 42.6% |
| Average age | 39.2 |
| Estimated audience size | 4,511,875 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 21% |
of the worldwide Master's degree audience comes from Italy.
| Country | Share |
|---|---|
| United States | 15.9% |
| India | 6.7% |
| Brazil | 4.4% |
Where the Master's degree audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Lombardy | ~1M | 1.45× | |
| 02 | Lazio | ~800K | 1.39× | |
| 03 | Emilia-Romagna | ~400K | 1.22× | |
| 04 | Piedmont | ~400K | 1.21× | |
| 05 | Veneto | ~400K | 1.16× | |
| 06 | Campania | ~500K | 1.08× | |
| 07 | Tuscany | ~300K | 1.07× | |
| 08 | Friuli-Venezia Giulia | ~90K | 1.03× | |
| 09 | Aosta Valley | ~10K | 1.02× | |
| 10 | Puglia | ~300K | 1.01× | |
| 11 | Molise | ~20K | 0.99× | |
| 12 | Basilicata | ~40K | 0.96× | |
| 13 | Trentino-Alto Adige/Südtirol | ~80K | 0.95× | |
| 14 | Abruzzo | ~90K | 0.94× | |
| 15 | Umbria | ~70K | 0.94× | |
| 16 | Sicilia | ~400K | 0.92× | |
| 17 | Liguria | ~100K | 0.92× | |
| 18 | Marche | ~100K | 0.92× | |
| 19 | Calabria | ~100K | 0.90× | |
| 20 | Sardinia | ~100K | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Master's degree. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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