Popularity ranking · Italy

The 100 most popular Games audiences in Italy

This curated ranking covers the 100 largest games audiences in Italy, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 5.7k games audiences tracked in Italy, the 100 ranked here account for the largest measured audience reach. Video games, SuperEnalotto and Toys lead the list with a combined estimated audience of 51M people. Across all 100 entries the average audience size is 3.7M, and the largest, Video games, reaches around 23M people in Italy. Audience size is the estimated number of unique people in Italy who actively engage with each games audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Italy and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Crazy Games 4M 40.7 48.6%
27 Snai 3.9M 35.3 22.9% Betting
28 Casino 3.7M 40.9 44.0%
29 PC game 3.7M 32.9 27.3%
30 Strategy games 3.7M 37.8 35.3% Gaming genre
31 Fortnite 3.6M 31.7 25.3% Shooter
32 Real-time strategy 3.5M 38.5 38.4% Gaming genre
33 Adventure game 3.5M 32.6 33.8% Gaming genre
34 FIFA (video game series) 3.4M 32.6 20.8% Soccer
35 Sports betting 3.4M 36.2 28.3%
36 Massively multiplayer online role-playing games 3.3M 37.0 30.8% Gaming genre
37 Simulation games 3.3M 38.7 38.4% Gaming genre
38 Steam 3.2M 33.4 32.7%
39 Call of Duty 3.1M 31.4 23.1% Shooter
40 Massively multiplayer online games 3M 36.3 29.2% Gaming genre
41 Slot machine 2.9M 41.3 45.0% Gaming genre
42 Cosplay 2.9M 32.9 42.0%
43 League of Legends 2.9M 30.5 25.8% Online game
44 PlayStation 2.8M 33.8 27.3% Console
45 Admiralbet 2.8M 34.9 39.1% Betting
46 Tabletop game 2.8M 33.5 33.0% Gaming genre
47 Nintendo 2.7M 32.5 34.8% Video game developer
48 Online gambling 2.7M 38.1 28.3% Gaming genre
49 Subway Surfers 2.7M 41.3 45.3% Video game
50 Playstation 5 2.7M 33.3 26.4% Console

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular games audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Italy and ranks each games audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest games audience in Italy?

Video games currently leads with an estimated audience of 23M people in Italy.

Other top lists in Italy