Top 50 Watches in Japan

This curated ranking covers the 50 largest watches in Japan, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 61 watches tracked in Japan, the 50 ranked here account for the largest measured audience reach. G-Shock, Tissot and Casio lead the list with a combined estimated audience of 14,054,027 people. Across all 50 entries the average audience size is 470,123, and the largest, G-Shock, reaches around 5,579,939 people in Japan. Audience size is the estimated number of unique people in Japan who actively engage with each watches, derived from search demand signals. Rankings reflect search-behavior signals collected across Japan and are refreshed weekly.

Ranking

Rank	Name	Audience size	Country share	Subtype	Category
1	G-Shock	5,579,939	20.3%	Watches	Fashion & Accessoires
2	Tissot	4,568,746	17.6%	Watches	Fashion & Accessoires
3	Casio	3,905,342	13.3%	Watches	Fashion & Accessoires
4	Seiko	3,854,224	15.8%	Watches	Fashion & Accessoires
5	Swatch	1,931,769	11.7%	Watches	Fashion & Accessoires
6	Suunto	978,137	4.5%	Watches	Sports
7	Daniel Wellington	580,372	13.4%	Watches	Fashion & Accessoires
8	Fossil	480,949	4.7%	Watches	Fashion & Accessoires
9	Bulova	239,907	6.3%	Watches	Fashion & Accessoires
10	Chrono24	236,638	2.6%	Watches	Shopping
11	Skagen	218,807	8.5%	Watches	Fashion & Accessoires
12	Victorinox	158,595	4.8%	Watches	Fashion & Accessoires
13	Jacob & Co.	113,293	6.9%	Watches	Fashion & Accessoires
14	Mondaine	87,703	13.3%	Watches	Fashion & Accessoires
15	anonimo	87,148	10.6%	Watches	Fashion & Accessoires
16	Luminox	80,159	11.4%	Watches	Fashion & Accessoires
17	Ice-Watch	79,091	5.7%	Watches	Fashion & Accessoires
18	Mido	62,226	7.1%	Watches	Fashion & Accessoires
19	BALL Watch Company	47,860	14.7%	Watches	Fashion & Accessoires
20	guess watches	38,588	5.0%	Watches	Fashion & Accessoires
21	Anne Klein	29,096	2.8%	Watches	Fashion & Accessoires
22	Junghans	28,596	4.4%	Watches	Fashion & Accessoires
23	Festina	27,246	1.6%	Watches	Fashion & Accessoires
24	Tachymeter (watch)	15,239	5.6%	Watches	Fashion & Accessoires
25	Pulsar Watches	11,929	6.8%	Watches	Fashion & Accessoires
26	World of Watches	11,646	2.2%	Watches	Shopping
27	Longines	10,031	0.1%	Watches	Fashion & Accessoires
28	Herbelin	5,171	1.3%	Watches	Fashion & Accessoires
29	Jam Tangan	4,847	1.9%	Watches	Fashion & Accessoires
30	Briston	4,552	2.8%	Watches	Fashion & Accessoires
31	Watch People	3,859	0.8%	Watches	Fashion & Accessoires
32	Alpina Watches	3,582	0.5%	Watches	Fashion & Accessoires
33	Watch Time	3,057	2.2%	Watches	Fashion & Accessoires
34	Holzkern	2,878	0.1%	Watches	Fashion & Accessoires
35	Ulysse Nardin	2,273	0.1%	Watches	Fashion & Accessoires
36	Frédérique Constant	2,197	0.1%	Watches	Fashion & Accessoires
37	Baume et Mercier	1,840	0.1%	Watches	Fashion & Accessoires
38	Maurice Lacroix	1,666	0.1%	Watches	Fashion & Accessoires
39	Hamilton Watch Company	1,493	0.0%	Watches	Fashion & Accessoires
40	Hugo Boss watches	1,460	0.4%	Watches	Fashion & Accessoires
41	MB&F	650	0.1%	Watches	Fashion & Accessoires
42	Paul Hewitt	550	0.1%	Watches	Fashion & Accessoires
43	MVMT Watches	540	0.1%	Watches	Fashion & Accessoires
44	Timex Group USA	411	0.1%	Watches	Fashion & Accessoires
45	Nomos Glashütte	400	0.1%	Watches	Fashion & Accessoires
46	HYT Watches	314	0.5%	Watches	Fashion & Accessoires
47	Tayroc	312	0.7%	Watches	Fashion & Accessoires
48	CLUSE	304	0.0%	Watches	Fashion & Accessoires
49	Invicta Watch Group	273	5.3%	Watches	Fashion & Accessoires
50	Survival Watch	259	0.1%	Watches	Fashion & Accessoires