Bodega Aurrerá Audience in Mexico

Demographics of Bodega Aurrerá fans

Audience persona

The typical Bodega Aurrerá fan in Mexico is more female, around 34.1 years old, with strong Spirituality tendencies and a notable affinity for MSN.

Top regions in Mexico

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Bodega Aurrerá audiences in other countries

• Bodega Aurrerá — Germany
• Bodega Aurrerá — United States
• Bodega Aurrerá — United Kingdom
• Bodega Aurrerá — France
• Bodega Aurrerá — Italy
• Bodega Aurrerá — Spain
• Bodega Aurrerá — Brazil
• Bodega Aurrerá — Japan
• Bodega Aurrerá — South Korea
• Bodega Aurrerá — India
• Bodega Aurrerá — Canada

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Frequently asked questions

How many fans does Bodega Aurrerá have in Mexico?

Bodega Aurrerá has an estimated audience of 7,627,463 people in Mexico, concentrated in Distrito Federal and State of Mexico.

What is the gender split and age of Bodega Aurrerá fans?

58.2% of Bodega Aurrerá fans are female, 41.8% are male, with an average age of 34.1 years.

Which brands do Bodega Aurrerá fans like most?

Bodega Aurrerá fans show strongest brand affinity for MSN (2.6×), Catholic Church (2.42×), and Travel agency (2.56×) over the country average.

Where do Bodega Aurrerá fans live in Mexico?

Bodega Aurrerá fans in Mexico are most concentrated in Distrito Federal (reach 1,351,521), State of Mexico (reach 1,217,047), and Jalisco (reach 632,703). These three regions account for the largest share of the active audience.

What other brands do Bodega Aurrerá fans also like?

Beyond Bodega Aurrerá itself, the audience over-indexes on Catholic Church (2.42×), Travel agency (2.56×), Banana (2.32×), and Sarcasm (2.37×) compared to the Mexico average.

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Bodega Aurrerá. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.