Farmacias Similares Audience in Mexico
Farmacias Similares has an estimated audience of 6,086,456 people in Mexico. 60.3% are female, 39.7% are male, average age 41.1. Top regions: State of Mexico, Distrito Federal, Jalisco. Top brand affinities: MSN, Catholic Church, Pharmacy, Banana, El País.
The average Farmacias Similares fan in Mexico is 41.1 years old, more female, and lives primarily in State of Mexico. The audience is concentrated in State of Mexico, Distrito Federal, Jalisco. Top brand affinities include MSN, Catholic Church, Pharmacy, with strongest over-indexing on MSN (4.52× the country average). Demographically, the Farmacias Similares audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 26 regions tracked by Rascasse.
Category: Shopping · Type: Brand
Demographics of Farmacias Similares fans
| Metric | Value |
|---|---|
| Female | 60.3% |
| Male | 39.7% |
| Average age | 41.1 |
| Estimated audience size | 6,086,456 |
Audience persona
The typical Farmacias Similares fan in Mexico is more female, around 41.1 years old, with strong Patriotism tendencies and a notable affinity for MSN.
Top regions in Mexico
| Region | Reach | Affinity |
|---|---|---|
| State of Mexico | 1,158,961 | 1.39× |
| Distrito Federal | 840,272 | 1.05× |
| Jalisco | 456,074 | 1.01× |
| Nuevo Leon | 432,020 | 1.18× |
| Veracruz (state) | 419,461 | 1.17× |
| Puebla | 387,865 | 1.2× |
| Tamaulipas | 326,393 | 1.6× |
| Guanajuato | 281,027 | 0.98× |
| Chihuahua | 259,277 | 1.23× |
| Quintana Roo | 221,184 | 1.85× |
| Baja California | 207,855 | 0.82× |
| Chiapas | 191,072 | 1.05× |
| Michoacan de Ocampo | 176,251 | 0.84× |
| Coahuila de Zaragoza | 174,467 | 0.96× |
| Yucatan | 146,313 | 1.16× |
| Guerrero | 119,433 | 0.77× |
| Morelos | 106,299 | 1.01× |
| Hidalgo | 86,939 | 0.59× |
| Durango | 78,664 | 0.93× |
| Aguascalientes | 70,090 | 0.91× |
| Zacatecas | 56,611 | 0.73× |
| Baja California Sur | 42,803 | 0.88× |
| Nayarit | 41,344 | 0.7× |
| Tlaxcala | 39,236 | 0.56× |
| Campeche | 35,505 | 0.77× |
| Colima | 25,704 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| MSN | 4.52× | News |
| Catholic Church | 2.88× | Politics & Society |
| Pharmacy | 3.1× | Business & Career |
| Banana | 2.5× | Food & Beverages |
| El País | 2.93× | News |
| Sarcasm | 2.46× | Politics & Society |
| Pilsner | 5× | Food & Beverages |
| Travel agency | 2.54× | Travel & Leisure |
| Stone Island | 20× | Fashion & Accessoires |
| Pedro Pascal | 2.42× | Movies & TV |
| Multi-level marketing | 4.04× | Business & Career |
| Game consoles | 1.75× | Technology & Electronics |
| Bruce Willis | 2.8× | Movies & TV |
| RT (TV network) | 3.56× | Movies & TV |
| Freeware | 2.43× | Technology & Electronics |
| Dentistry | 2.47× | Business & Career |
| Sexology | 2.87× | Kids & Family |
| Avocado | 3.11× | Food & Beverages |
| Home Appliances | 1.57× | Home & Garden |
| Breastfeeding | 2.77× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.65 |
| Spirituality | BALANCE | 1.44 |
| Travelling | THRILL | 1.34 |
| Creativity | OPEN | 1.25 |
| Convenience Orientation | PREMIUM | 1.24 |
| Urban Lifestyle | OPEN | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 94.1% |
| United States | 2.0% |
| Spain | 0.9% |
See Farmacias Similares audiences in other countries
- Farmacias Similares — Germany
- Farmacias Similares — United States
- Farmacias Similares — United Kingdom
- Farmacias Similares — France
- Farmacias Similares — Italy
- Farmacias Similares — Spain
- Farmacias Similares — Brazil
- Farmacias Similares — Japan
- Farmacias Similares — South Korea
- Farmacias Similares — India
- Farmacias Similares — Canada
More Shopping audiences in Mexico
- BBVA (10,664,420)
- Champion (train) (10,114,200)
- Walmart (8,925,599)
- Bodega Aurrerá (7,627,463)
- OXXO (7,280,150)
Frequently asked questions
How many fans does Farmacias Similares have in Mexico?
Farmacias Similares has an estimated audience of 6,086,456 people in Mexico, concentrated in State of Mexico and Distrito Federal.
What is the gender split and age of Farmacias Similares fans?
60.3% of Farmacias Similares fans are female, 39.7% are male, with an average age of 41.1 years.
Which brands do Farmacias Similares fans like most?
Farmacias Similares fans show strongest brand affinity for MSN (4.52×), Catholic Church (2.88×), and Pharmacy (3.1×) over the country average.
Where do Farmacias Similares fans live in Mexico?
Farmacias Similares fans in Mexico are most concentrated in State of Mexico (reach 1,158,961), Distrito Federal (reach 840,272), and Jalisco (reach 456,074). These three regions account for the largest share of the active audience.
What other brands do Farmacias Similares fans also like?
Beyond Farmacias Similares itself, the audience over-indexes on Catholic Church (2.88×), Pharmacy (3.1×), Banana (2.5×), and El País (2.93×) compared to the Mexico average.
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Farmacias Similares. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.