A data profile of the people who buy, follow and care about Video hosting service in Malaysia — modelled from more than twelve digital signal sources. Video hosting service has an estimated audience of 3,349,152 people in Malaysia.
Video hosting service has an estimated audience of 3,349,152 people in Malaysia. 46.1% are female, 53.9% are male, average age 37.4. Top brand affinities: Assam, VAP (company), Mohamed Hamaki, Mohamed Mounir, Mohamed Zidan.
Top brand affinities include Assam, VAP (company), Mohamed Hamaki, with strongest over-indexing on Assam (1.7× the country average).
Demographically, the Video hosting service audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Individualism, Urban Lifestyle.
The typical Video hosting service fan in Malaysia is balanced, around 37.4 years old, with strong Individualism tendencies and a notable affinity for Assam.
The key figures that characterise the Video hosting service profile in Malaysia.
46.1% are female, 53.9% are male, average age 37.4.
| Metric | Value |
|---|---|
| Female | 46.1% |
| Male | 53.9% |
| Average age | 37.4 |
| Estimated audience size | 3,349,152 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 28% | |
| 30-39 | 23% | |
| 40-49 | 19% | |
| 50+ | 13% |
of the worldwide Video hosting service audience comes from Malaysia.
| Country | Share |
|---|---|
| United States | 20.5% |
| India | 7.7% |
| United Kingdom | 3.8% |
The strongest cross-interests of the Video hosting service audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Assam | Travel & Leisure | 1.70× | ||
| 02 | VAP (company) | Technology & Electronics | 1.60× | ||
| 03 | Mohamed Hamaki | Music & Radio | 1.53× | ||
| 04 | Mohamed Mounir | Music & Radio | 1.52× | ||
| 05 | Mohamed Zidan | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.98× | |
| Urban Lifestyle | OPEN | 0.88× | |
| Early Adopter Mentality | POWER | 0.86× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.42× | |
| Family Orientation | CONSERVATISM | 0.55× | |
| Patriotism | CONSERVATISM | 0.56× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Malaysia who actively search for Video hosting service. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Malaysia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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