Rascasse Audience Intelligence

Jazz music Audience in Netherlands

A data profile of the people who buy, follow and care about Jazz music in Netherlands — modelled from more than twelve digital signal sources. Jazz music has an estimated audience of 2,819,112 people in Netherlands.

The average Jazz music fan in Netherlands is 42.5 years old, balanced, and lives primarily in Zuid-Holland.

The audience is concentrated in Zuid-Holland, North Holland, North Brabant.

Top brand affinities include Toto (band), Rock music, Pop music, with strongest over-indexing on Toto (band) (1.64× the country average).

Demographically, the Jazz music audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Design Affinity, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Jazz music fan in Netherlands is balanced, around 42.5 years old, with strong Design Affinity tendencies and a notable affinity for Toto (band).

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Jazz music profile in Netherlands.

Audience size
2.8M
in Netherlands
Gender
50.2%
49.8% male
Age
42.5
average years
Country rank
#310
Topic in Netherlands
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jazz music fans

50.2% are female, 49.8% are male, average age 42.5.

Fig. 02

Gender split

50.2%
Female
49.8%
Male
Demographic split for Jazz music audience in Netherlands
MetricValue
Female50.2%
Male49.8%
Average age42.5
Estimated audience size2,819,112
Fig. 03

Age distribution

Ø 42.5
average years
Age distribution of the Jazz music audience in Netherlands
Age bracketShare%
16-1915%
20-2916%
30-3916%
40-4922%
50+30%
Fig. 04

Worldwide distribution

0.9%

of the worldwide Jazz music audience comes from Netherlands.

Worldwide audience distribution share by country for Jazz music
CountryShare
United States22.4%
Brazil5.2%
Japan4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jazz music audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

Jazz music fans by region: top regions in Netherlands
#RegionReachAffinity×
01Zuid-Holland~900K1.44×
02North Holland~700K1.42×
03Flevoland~80K1.03×
04Zeeland~60K1.02×
05Drenthe~90K1.00×
06Friesland~100K0.98×
07Utrecht~200K0.97×
08Groningen~90K0.97×
09Limburg~200K0.96×
10Gelderland~300K0.95×
11Overijssel~200K0.95×
12North Brabant~400K0.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jazz music audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jazz music audience
#·InterestCategoryAffinity×
01Eric ClaptonMusic & Radio2.20×
02George MichaelMusic & Radio2.12×
03Bob DylanMusic & Radio1.92×
04SoundgardenMusic & Radio1.91×
05David BowieMusic & Radio1.88×
06RagtimeMusic & Radio1.79×
07Pink FloydMusic & Radio1.78×
08ConcertgebouwArts & Culture1.70×
09Mick JaggerMusic & Radio1.70×
10Toto (band)Music & Radio1.64×
11TivoliVredenburgArts & Culture1.63×
12Pop musicMusic & Radio1.62×
13Prince (musician)Music & Radio1.62×
14DixielandMusic & Radio1.59×
15Rock musicMusic & Radio1.58×
16Phil CollinsMusic & Radio1.58×
17Gypsy styleFashion & Accessoires1.58×
18CelloMusic & Radio1.55×
19Herman van VeenMovies & TV1.52×
20Bruce SpringsteenMusic & Radio1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jazz music audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Jazz music audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.01×
Early Adopter MentalityPOWER0.94×
Price SensitivityPREMIUM0.92×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Jazz music audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.88×
PatriotismCONSERVATISM0.88×
Need for SecurityCONSERVATISM0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Jazz music have in Netherlands?

Jazz music has an estimated audience of 2,819,112 people in Netherlands, concentrated in Zuid-Holland and North Holland.

02

What is the gender split and age of Jazz music fans?

50.2% of Jazz music fans are female, 49.8% are male, with an average age of 42.5 years.

03

Which brands do Jazz music fans like most?

Jazz music fans show strongest brand affinity for Toto (band) (1.64×), Rock music (1.58×), and Pop music (1.62×) over the country average.

04

Where do Jazz music fans live in Netherlands?

Jazz music fans in Netherlands are most concentrated in Zuid-Holland (reach ~900K), North Holland (reach ~700K), and North Brabant (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Jazz music fans also like?

Beyond Jazz music itself, the audience over-indexes on Rock music (1.58×), Pop music (1.62×), George Michael (2.12×), and David Bowie (1.88×) compared to the Netherlands average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Jazz music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →