Rascasse Audience Intelligence

Men's clothing Audience in Netherlands

A data profile of the people who buy, follow and care about Men's clothing in Netherlands — modelled from more than twelve digital signal sources. Men's clothing has an estimated audience of 3,631,256 people in Netherlands.

The average Men's clothing fan in Netherlands is 43.2 years old, more female, and lives primarily in North Holland.

The audience is concentrated in North Holland, Zuid-Holland, North Brabant.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Men's clothing profile in Netherlands.

Audience size
3.6M
in Netherlands
Gender
66.6%
33.4% male
Age
43.2
average years
Country rank
#205
Topic in Netherlands
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Men's clothing fans

66.6% are female, 33.4% are male, average age 43.2.

Fig. 02

Gender split

66.6%
Female
33.4%
Male
Demographic split for Men's clothing audience in Netherlands
MetricValue
Female66.6%
Male33.4%
Average age43.2
Estimated audience size3,631,256
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Men's clothing audience in Netherlands
Age bracketShare%
16-1912%
20-2918%
30-3918%
40-4922%
50+31%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Men's clothing audience comes from Netherlands.

Worldwide audience distribution share by country for Men's clothing
CountryShare
United States19.3%
Japan8.9%
Brazil6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Men's clothing audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

Men's clothing fans by region: top regions in Netherlands
#RegionReachAffinity×
01North Holland~2M3.04×
02Zuid-Holland~1M1.17×
03Flevoland~100K1.00×
04Groningen~100K0.98×
05Drenthe~100K0.97×
06Zeeland~80K0.97×
07Friesland~100K0.95×
08Utrecht~300K0.94×
09Limburg~200K0.93×
10Overijssel~200K0.92×
11Gelderland~400K0.89×
12North Brabant~500K0.88×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Men's clothing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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