A data profile of the people who buy, follow and care about Nightclubs in Netherlands — modelled from more than twelve digital signal sources. Nightclubs has an estimated audience of 2,049,275 people in Netherlands.
The average Nightclubs fan in Netherlands is 42.1 years old, balanced, and lives primarily in North Holland.
The audience is concentrated in North Holland, Zuid-Holland, North Brabant.
Top brand affinities include Awakenings, Web development, Tech house, with strongest over-indexing on Awakenings (2.16× the country average).
Demographically, the Nightclubs audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Nightclubs fan in Netherlands is balanced, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Awakenings.
The key figures that characterise the Nightclubs profile in Netherlands.
49.5% are female, 50.5% are male, average age 42.1.
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 42.1 |
| Estimated audience size | 2,049,275 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 26% |
of the worldwide Nightclubs audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 18.4% |
| Italy | 5.0% |
| United Kingdom | 4.9% |
Where the Nightclubs audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Holland | ~1M | 2.74× | |
| 02 | Zuid-Holland | ~600K | 1.28× | |
| 03 | Overijssel | ~100K | 0.98× | |
| 04 | Utrecht | ~200K | 0.97× | |
| 05 | Limburg | ~100K | 0.93× | |
| 06 | North Brabant | ~300K | 0.91× | |
| 07 | Flevoland | ~50K | 0.91× | |
| 08 | Groningen | ~60K | 0.89× | |
| 09 | Zeeland | ~40K | 0.88× | |
| 10 | Drenthe | ~50K | 0.86× | |
| 11 | Friesland | ~70K | 0.84× | |
| 12 | Gelderland | ~200K | 0.83× |
The strongest cross-interests of the Nightclubs audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Awakenings | Music & Radio | 2.16× | ||
| 02 | Email marketing | Business & Career | 1.94× | ||
| 03 | Rave | Music & Radio | 1.72× | ||
| 04 | Python (programming language) | Technology & Electronics | 1.70× | ||
| 05 | Web development | Business & Career | 1.67× | ||
| 06 | Tech house | Music & Radio | 1.65× | ||
| 07 | Mysteryland | Music & Radio | 1.64× | ||
| 08 | Chicago house | Music & Radio | 1.63× | ||
| 09 | Isabel Marant | Fashion & Accessoires | 1.60× | ||
| 10 | The Breakfast Club | Movies & TV | 1.60× | ||
| 11 | Music school | Music & Radio | 1.58× | ||
| 12 | Manchester City F.C. | Sports | 1.57× | ||
| 13 | Max Mara | Fashion & Accessoires | 1.57× | ||
| 14 | Independent music | Music & Radio | 1.55× | ||
| 15 | Vocal music | Music & Radio | 1.55× | ||
| 16 | Deep house | Music & Radio | 1.53× | ||
| 17 | Hi-NRG | Music & Radio | 1.53× | ||
| 18 | Intelligent dance music | Music & Radio | 1.53× | ||
| 19 | Music education | Music & Radio | 1.51× | ||
| 20 | Lowlands (festival) | Music & Radio | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.24× | |
| Social Media Usage | JOY | 0.96× | |
| Travelling | THRILL | 0.96× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.77× | |
| Early Adopter Mentality | POWER | 0.85× | |
| Need for Security | CONSERVATISM | 0.88× |
Nightclubs has an estimated audience of 2,049,275 people in Netherlands, concentrated in North Holland and Zuid-Holland.
49.5% of Nightclubs fans are female, 50.5% are male, with an average age of 42.1 years.
Nightclubs fans show strongest brand affinity for Awakenings (2.16×), Web development (1.67×), and Tech house (1.65×) over the country average.
Nightclubs fans in Netherlands are most concentrated in North Holland (reach ~1M), Zuid-Holland (reach ~600K), and North Brabant (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Nightclubs itself, the audience over-indexes on Web development (1.67×), Tech house (1.65×), Manchester City F.C. (1.57×), and Rave (1.72×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Nightclubs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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