Rascasse Audience Intelligence

Volleyball Audience in Netherlands

A data profile of the people who buy, follow and care about Volleyball in Netherlands — modelled from more than twelve digital signal sources. Volleyball has an estimated audience of 1,592,771 people in Netherlands.

The average Volleyball fan in Netherlands is 40.4 years old, more male, and lives primarily in Zuid-Holland.

The audience is concentrated in Zuid-Holland, North Holland, North Brabant.

Top brand affinities include Jutta Leerdam, FIFA World Cup, Galatasaray S.K., with strongest over-indexing on Jutta Leerdam (1.61× the country average).

Demographically, the Volleyball audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Travelling, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Volleyball fan in Netherlands is more male, around 40.4 years old, with strong Travelling tendencies and a notable affinity for Jutta Leerdam.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Volleyball profile in Netherlands.

Audience size
1.6M
in Netherlands
Gender
44.9%
55.1% male
Age
40.4
average years
Country rank
#768
Topic in Netherlands
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Volleyball fans

44.9% are female, 55.1% are male, average age 40.4.

Fig. 02

Gender split

44.9%
Female
55.1%
Male
Demographic split for Volleyball audience in Netherlands
MetricValue
Female44.9%
Male55.1%
Average age40.4
Estimated audience size1,592,771
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Volleyball audience in Netherlands
Age bracketShare%
16-1917%
20-2918%
30-3920%
40-4923%
50+22%
Fig. 04

Worldwide distribution

0.7%

of the worldwide Volleyball audience comes from Netherlands.

Worldwide audience distribution share by country for Volleyball
CountryShare
United States13.9%
Japan8.6%
Italy6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Volleyball audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

Volleyball fans by region: top regions in Netherlands
#RegionReachAffinity×
01Zuid-Holland~500K1.25×
02North Holland~400K1.23×
03Flevoland~50K1.18×
04Overijssel~100K1.11×
05North Brabant~300K1.00×
06Gelderland~200K0.99×
07Drenthe~50K0.95×
08Friesland~60K0.94×
09Limburg~100K0.93×
10Groningen~50K0.88×
11Utrecht~100K0.86×
12Zeeland~30K0.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Volleyball audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Volleyball audience
#·InterestCategoryAffinity×
01Fenerbahçe S.K.Sports4.18×
02Table tennisSports3.30×
03Galatasaray S.K.Sports3.10×
04Sports clubSports3.03×
05La LigaSports2.35×
06SwimmingSports1.85×
07UEFA Europa LeagueSports1.79×
08FIFA World Cup 2026Sports1.70×
09FIFA World CupSports1.69×
10Premier LeagueSports1.68×
11Real Madrid C.F.Sports1.64×
12EredivisieSports1.63×
13Jutta LeerdamSports1.61×
14Voetbal InternationalSports1.61×
15Femke KokSports1.61×
16Manchester United F.C.Sports1.57×
17FC UtrechtSports1.54×
18Team sportSports1.53×
19Basic FitSports1.53×
20Nederlands ElftalSports1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Volleyball audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Volleyball audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.77×
Social Media UsageJOY1.23×
Design AffinityPREMIUM1.15×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Volleyball audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.72×
Healthy LifestyleBALANCE0.89×
Early Adopter MentalityPOWER0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Volleyball have in Netherlands?

Volleyball has an estimated audience of 1,592,771 people in Netherlands, concentrated in Zuid-Holland and North Holland.

02

What is the gender split and age of Volleyball fans?

44.9% of Volleyball fans are female, 55.1% are male, with an average age of 40.4 years.

03

Which brands do Volleyball fans like most?

Volleyball fans show strongest brand affinity for Jutta Leerdam (1.61×), FIFA World Cup (1.69×), and Galatasaray S.K. (3.1×) over the country average.

04

Where do Volleyball fans live in Netherlands?

Volleyball fans in Netherlands are most concentrated in Zuid-Holland (reach ~500K), North Holland (reach ~400K), and North Brabant (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Volleyball fans also like?

Beyond Volleyball itself, the audience over-indexes on FIFA World Cup (1.69×), Galatasaray S.K. (3.1×), Sports club (3.03×), and Swimming (1.85×) compared to the Netherlands average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Volleyball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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