Rascasse Audience Intelligence

Volleyball Audience in Portugal

A data profile of the people who buy, follow and care about Volleyball in Portugal — modelled from more than twelve digital signal sources. Volleyball has an estimated audience of 1,855,182 people in Portugal.

Volleyball has an estimated audience of 1,855,182 people in Portugal. 41.9% are female, 58.1% are male, average age 42.3. Top brand affinities: Handball, S.C. Espinho, Espinho, Portugal, Beach handball, Sérgio Santos.

Top brand affinities include Handball, S.C. Espinho, Espinho, Portugal, with strongest over-indexing on Handball (1.57× the country average).

Demographically, the Volleyball audience skews more male with an average age of 42.3, and over-indexes on personality traits such as Need for Security, Spirituality.

The typical Volleyball fan in Portugal is more male, around 42.3 years old, with strong Need for Security tendencies and a notable affinity for Handball.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Volleyball profile in Portugal.

Audience size
1.9M
in Portugal
Gender
41.9%
58.1% male
Age
42.3
average years
Country rank
#477
Topic in Portugal
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Volleyball fans

41.9% are female, 58.1% are male, average age 42.3.

Fig. 02

Gender split

41.9%
Female
58.1%
Male
Demographic split for Volleyball audience in Portugal
MetricValue
Female41.9%
Male58.1%
Average age42.3
Estimated audience size1,855,182
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Volleyball audience in Portugal
Age bracketShare%
16-1914%
20-2916%
30-3919%
40-4924%
50+27%
Fig. 04

Worldwide distribution

0.9%

of the worldwide Volleyball audience comes from Portugal.

Worldwide audience distribution share by country for Volleyball
CountryShare
United States13.9%
Japan8.6%
Italy6.0%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Volleyball audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Volleyball audience
#·InterestCategoryAffinity×
01S.C. EspinhoSports2.26×
02Sérgio SantosSports2.21×
03Unión de Santa FeSports2.09×
04MKE AnkaragücüSports1.98×
05Associação Desportiva ConfiançaSports1.93×
06FIVB Volleyball Women's World ChampionshipSports1.91×
07Racing Club de AvellanedaSports1.87×
08Beach handballSports1.72×
09HandballSports1.57×
10Juri KnorrSports1.57×
11Kadetten SchaffhausenSports1.57×
12Johannes GollaSports1.57×
13HC Kriens-LuzernSports1.57×
14Alfred GislasonSports1.57×
15Julian KösterSports1.57×
16Bob HanningSports1.57×
17KS KielceSports1.57×
18Rune DahmkeSports1.57×
19Wacker ThunSports1.57×
20Espinho, PortugalPOI1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Volleyball audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Volleyball audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.08×
SpiritualityBALANCE0.97×
PatriotismCONSERVATISM0.94×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Volleyball audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.71×
Early Adopter MentalityPOWER0.71×
SustainabilityBALANCE0.73×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Portugal who actively search for Volleyball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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