A data profile of the people who buy, follow and care about Nintendo DS in Sweden — modelled from more than twelve digital signal sources. Nintendo DS has an estimated audience of 33,055 people in Sweden.
Nintendo DS has an estimated audience of 33,055 people in Sweden. 46.4% are female, 53.6% are male, average age 32.7. Top brand affinities: Super Mario Bros., Blade Runner, Inception, Xbox Game Pass, The Goonies.
Top brand affinities include Super Mario Bros., Blade Runner, Inception, with strongest over-indexing on Super Mario Bros. (23.03× the country average).
Demographically, the Nintendo DS audience skews balanced with an average age of 32.7, and over-indexes on personality traits such as Social Media Usage, Tradition.
The typical Nintendo DS fan in Sweden is balanced, around 32.7 years old, with strong Social Media Usage tendencies and a notable affinity for Super Mario Bros..
The key figures that characterise the Nintendo DS profile in Sweden.
46.4% are female, 53.6% are male, average age 32.7.
| Metric | Value |
|---|---|
| Female | 46.4% |
| Male | 53.6% |
| Average age | 32.7 |
| Estimated audience size | 33,055 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 18% | |
| 30-39 | 14% | |
| 40-49 | 13% | |
| 50+ | 13% |
of the worldwide Nintendo DS audience comes from Sweden.
| Country | Share |
|---|---|
| United States | 21.3% |
| Japan | 8.3% |
| France | 6.7% |
The strongest cross-interests of the Nintendo DS audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Goonies | Movies & TV | 30.10× | ||
| 02 | Sonic the Hedgehog (series) | Games | 27.53× | ||
| 03 | Super Mario Bros. | Games | 23.03× | ||
| 04 | Mortal Kombat | Games | 18.23× | ||
| 05 | Blade Runner | Movies & TV | 16.42× | ||
| 06 | Xbox Game Pass | Games | 14.70× | ||
| 07 | Inception | Movies & TV | 11.90× | ||
| 08 | Ubisoft | Games | 11.55× | ||
| 09 | Spirited Away | Movies & TV | 10.05× | ||
| 10 | Kia Sportage | Cars & Mobility | 9.28× | ||
| 11 | Kia Sorento | Cars & Mobility | 7.76× | ||
| 12 | Retrogaming | Games | 6.60× | ||
| 13 | Frozen (2013 film) | Movies & TV | 5.46× | ||
| 14 | Epic Games | Games | 4.53× | ||
| 15 | Pokémon | Games | 3.64× | ||
| 16 | Twitch | Games | 3.63× | ||
| 17 | Steam | Games | 3.39× | ||
| 18 | Škoda Auto | Cars & Mobility | 3.12× | ||
| 19 | Stranger Things | Movies & TV | 2.70× | ||
| 20 | Internet & Social Media | 2.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.76× | |
| Tradition | CONSERVATISM | 1.62× | |
| Urban Lifestyle | OPEN | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.45× | |
| DIY Mentality | THRILL | 0.56× | |
| Sustainability | BALANCE | 0.58× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Sweden who actively search for Nintendo DS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Sweden. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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